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Dynamic Messages

Spring 2009 Release Preview

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Spring 2009 Release PreviewEmpowering travelers and travel managers with better decision-making toolsEgencia strives to champion purposeful innovation through the development of superior self-service online tools that: Are easy to use Meet and exceed the needs of travelers and travel

managers Create cost-effective and efficient ways to book and

manage travel Help you Get Ahead™

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New Features OverviewWelcome to our release preview focusing on

the latest solutions for your travel program, including: Dynamic Messages*

Meetings & Incentives Integration

New Hotel Enhancements

* this presentation

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Dynamic Messages

Available in Australia, Canada, India & U.S.Enterprise Tier

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Dynamic Messages

Dynamic Messages allow travel managers to communicate important information by sending relevant and targeted messages to travelers at the most important point in the booking process

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A New Way to Communicate to Travelers

Travelers get the information they need, when they need it

Allows travel managers to send messages to travelers at the most relevant point, whether to influence purchasing behavior while booking or providing travel-relevant information on the itinerary

Targeted messaging delivered to travelers on topics which matter most to the company

Messages can be targeted by various departure and destination parameters and be specific to flights, hotels, or car rental

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A New Way to Communicate to Travelers

Strategic Messaging Promote preferred vendors, enforce travel policies,

provide important security alerts, or communicate destination-specific transportation information

Increased Communication Provides one more way for travel managers to

communicate with travelers at relevant and targeted points in the booking process and on itineraries

Enhanced Policy Enforcement Companies have the ability to strategically place

messages within the booking process to further promote policy adherence

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Traveler View Example

For a traveler, the message will display as a pop-up in the booking path

There is no limit to the number of messages that can be set up

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Change in Broadcast Message View

The new broadcast message setup page is changing for all tiers

Easier to use as every configuration can be achieved by checking one radio button, rather than multiple checkboxes

All the configuration options in the current view are included in the new configuration

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Change in Broadcast Message View

Pre-Release Configuration:All Tiers

New Configuration:Basic & Professional Tiers

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New Enterprise View

New configuration for Enterprise Tier

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Dynamic Messages Configuration

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Dynamic Messages: Configuration

Step 1: Decide where you want the Dynamic Message to display for the traveler

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Dynamic Messages: Configuration

Step 2: Decide what audience of travelers should get the messages

Set the rules to control when the targeted message will appear in the booking process and / or on the itinerary

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Dynamic Messages: Configuration

Step 3: Add Rules to Target Message Being Delivered Adding a rule:

Select the location rule you want to use Enter in the parameters Click “ADD RULE”

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Messages & Links New Sort Order

All broadcast & dynamic messages are listed in the new order:1. Urgent Links (Urgent links will always display before urgent

messages, regardless of date)2. Urgent Messages (Urgent messages will never display before urgent

links, regardless of date)3. Non-Urgent Links (Non-Urgent links will always display before urgent

messages, regardless of date)4. Non-Urgent Messages (Non-Urgent messages will never display

before urgent links, regardless of date)Example order of messages posted:1. Urgent Link: New Sort Order Message Instructions, date posted 3/12. Urgent Message: Dynamic Message is Here, date posted 3/153. Non Urgent Link: Old Travel Messages, date posted 3/54. Non Urgent Message: Travel Guidelines, date posted 3/6

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Dynamic Messages

Specific Message Configuration Information for Air, Hotel, Car

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Air Targeted MessagesFor Air, messages can be targeted to: Departure airport Arrival airport Travel between airports (city pairs) Country Domestic InternationalSpecial Tips: Airport codes (EWR, JFK, LGA) and metro codes (NYC) are both

supported. Each message can have multiple geographies associated with it (i.e..

same message to LAX and SFO). To set up a message for ALL searches, add both domestic and

international to a message.

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Hotel Targeted Messages

For hotel, messages can be targeted to: City – Specific city and not the surrounding area City and Vicinity – City and surrounding area Country Domestic International

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Rental Car Targeted Messages

For rental cars, messages can targeted to: Pick up airport Drop off airport Country Domestic International

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Dynamic MessageExamples

Specific Message Configuration Information and Examples

for Air, Hotel, Car

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Promote preferred carriers on certain routes

You may have a negotiated rate for SFO – ORD and LAX – JFK on United

Message header: Book United Airlines

Message text: Your company’s travel policy mandates the use of United Airlines on this route. We have a special negotiated rate on United and you must book United in order to get reimbursed.

Flight message: Display for some locations

On flight results

Travel between airports

Add Rules

SFO : ORD and/or LAX : JFK

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Communicate travel protocols

A company might want to communicate special security procedures for travelers going to a specific destination.

Message header: Important information for travel to Country A.

Message text: Following the civil unrest in Country A, all business travel to the region has been cancelled. Please call 425-555-1212 for more information.

Flight message Display for some locations On flight results Country Add rule – Country A

Hotel message Display for some locations On hotel results Country Add rule – Country A

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Communicate car rental insurance policy

When traveling internationally, travelers are reminded to accept minimum insurance coverage for rental cars

Message header: International Car Rental Insurance Message text: Our travel policy requires you to purchase car

insurance for all non-U.S. car rentals. Please choose the lowest price liability coverage provided by the rental company

Rental Car Message Display for some locations On car results and itinerary International Add rule

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Thank you for reviewing Egencia’sDynamic Message Overview

Other features for Spring 2009 Release

Meetings & Incentives Integration New Hotel Design & Enhancements