The Marketing Advantages of Strong Brands
From Service to Experience; Understanding and Defining the Hospitality Business
Enhancing Consumer Empowerment
The Relationships Between Culture and Behavioral Intentions Toward Services
New Skies
IATA Annual Report 2010
Strategic Brand Concept-Image Management
Relationships among Brand Identity, Brand Image and Brand Preference: Differences between Cyber and Extension Retail Brands over Time
The Diversity of the UK Food Market: Reflections on Present and Future Trends
Food Statistics Pocketbook 2012
Certification of Halal Meat in the UK
Globalization and World Culture
