Mau 2015 thinking beyond the install how lyft uses mobile app retargeting to drive re-engagement
Mau 2015 scaling facebook at care.com
GrowthStack 2016 — 2017 Update to the Mobile Growth Stack
GrowthStack 2016 — Scale and Acquire New Users: Growth Workshop, Led by Facebook
GrowthStack 2016 — The Future of Retention: Finding Users for Lifetime Value w/Big Blue Bubble, Expedia and Uber
MAU Vegas 2016 — How to Scale Influencers Into a Major Growth Channel
MAU Vegas 2016 — Tackling Retention During Activation
MAU Vegas 2016 — Retain or Die — The Retention Playbook
How TV for User Acquisition Works
MAU Vegas 2016 — Digging Into Data — Capitalizing on the Clues Users Give You for Free
Video Priming – How to Give Your Acquisition Campaigns an Unfair Advantage
MAU Vegas 2016 — The Secret Sauce in ROI Calculation
MAU Vegas 2016 — If Your Messages Are a Snooze, You're Going to Lose — Upping Your Marketing Game With Emojis, GIFs, and Photos
MAU Vegas 2016 — The Future of SEO
MAU Vegas 2016 — App Wars: Episode VI — The Return of the Users
MAU New York 2016 — Value vs. Volume: The Role of the New App Marketer
MAU Vegas 2016 — Dynamic Ads: An Inside Look at the Impact of Programmatic Creative on User Acquisition
MAU Vegas 2016 — Retention is Every App's Game to Lose
MAU Vegas 2016 — Measuring Offline Campaigns + The Impact of Dynamic Creative
MAU Vegas 2016 — Mobile Moments: Shaping the First-Screen Experience to Engage Your Most Valuable Customers