Brand Opening (Using open-source collaboration principles to create BIG ideas for brands and beyond)
Borrowing Wisdom - BigHeads in Investors Business Daily
Crowdsourcing, Circa 2003
Brandweek Crowdsourcing Article (BigHeads Network)
BigHeads Network Press
BigHeads Network - Brand Opening (Open Innovation, Co-Creation, Thought Diversity)
BigHeads Network Services - OPEN INNOVATION, CROSS POLLINATION, THOUGHT DIVERSITY
A Peek Into GEs Open Innovation Approach