Www.flickr.com/66176388@N00 Living in harmony with nature.

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Living in harmonywith nature

Living in harmony with nature

www.cbd.int/2011-2020

Living in harmonywith nature

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What do you know about biodiversity?

Only 38% of Europeans know the meaning of the term, although another 28% have heard of it but do not know its meaning (Eurobarometer)

The main reason cited by citizens for their lack of actions to stop biodiversity loss was low awareness of what can be done

Members of the public were asked what biodiversity is. The most common answer was "some kind of washing powder" (BBC, 15 Oct 2010).

Living in harmonywith nature

What does biodiversity do for you?

in other words…

Biodiversity gives you everything you need to live

Biodiversity, the variety of life on Earth, is essential to sustaining the living networks and systems that provide us all with health, wealth, food, fuel and the vital services our lives depend on.

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Living in harmonywith nature

a short story

on how the United Nations Decade on Biodiversity

came to be

It all started in 2010 – the International Year of Biodiversityand the adoption of the Strategic Plan for Biodiversity 2011-2020

Biodiversity is lifeBiodiversity is our life

The IYB campaign was very successful at raising awareness and mobilising people around the world

+55000 facebook friends

+1138 events

389 partner organisations

192 countries

Worldwide celebrations:

The United Nations Decade on Biodiversity is

an opportunity to build on success

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Living in harmonywith nature

Living in harmonywith nature

The Strategic Plan for Biodiversity, including the Aichi Biodiversity Targets, is the overarching framework on biodiversity for the entire United Nations system.

The Strategic Plan for Biodiversity 2011-2020

It was adopted at the tenth meeting of the Conference of the Parties to the CBD, in October 2010, in Nagoya, Aichi Prefecture, Japan (Decision X/2).

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Living in harmonywith nature

Living in harmony with natureacross all sectors of society

Goal A: Address the underlying causes of biodiversity loss by mainstreaming biodiversity across government and society

Target 1: By 2020, at the latest, people are aware of the values of biodiversity and the steps they can take to conserve and

use it sustainably

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Target 1: By 2020, at the latest, people are aware of the values of biodiversity and the steps they can take to conserve and

use it sustainably

Living in harmonywith nature

Goal B: Reduce the direct pressures on biodiversity and promote sustainable use

Goal C: Improve the status of biodiversity by safeguarding ecosystems, species and genetic diversity

Goal D: Enhance the benefits to all from biodiversity and ecosystem services

Goal E: Enhance implementation through participatory planning, knowledge management and capacity building

Other goals of the Strategic Plan for Biodiversity 2011-2020

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• text

22 December 2010, Resolution 65/161

The 65th UN General Assembly

declared 2011-2020 the United

Nations Decade on Biodiversity

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Living in harmonywith nature

Objectives

of theUnited Nations Decade on Biodiversity

Living in harmonywith nature

Strategic Objectives for the Decade

• Help to implement of the Strategic Plan for Biodiversity 2011-2020 and the Aichi Biodiversity Targets at national, regional and international levels

• Guide regional and international organizations

• Raise public awareness on biodiversity issues

• Stimulate, motivate and support actions to help biodiversity

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…aim to change the behaviour of society at large

we encourage you to:

• promote public awareness on biodiversity• carry out actions that support the Strategic Plan for Biodiversity• strengthen networks for implementation of the CBD• enhance coordination of your actions with other partners• increase mainstreaming efforts

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…track and monitor attitude changes

• establish indicators and baseline information on public attitudes and opinions

• create global framework under which regional, sub-regional and national surveys can be conducted

• establish partnerships with:  - public opinion research agencies- marketing companies

- national governments- regional organizations

• tap into existing expertise on capacity-development initiatives

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Living in harmonywith nature

Your organisation can become a partner of theUnited Nations Decade on Biodiversity

Show your support, be part of the vision, and get more visibility

www.cbd.int/2011-2020/participate/partner

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Living in harmonywith nature

What else can I do?

Living in harmonywith nature

What people are doing

Conferences & events

Teaching & training

Film festivals

Exhibitions

Photo & painting competitions

Blogs and forums

Websites Multimedia shows

Raise awareness

Protect life on Earth

Community action

Create excitement

What can I do?

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Living in harmonywith nature

Living in harmonywith nature

Activities

Support National Committees

• Enhance coordination of national actions to achieve the strategic objectives• Participate to capacity building workshops on implementation of the Aichi-Nagoya outcomes• Launch public awareness campaigns, including campaigns directed at key economic sectors

Celebrate annually on...

• International Day for Biological Diversity (22 May)• World Environment Day (5 June)• Other international days

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Still not quite sure?

Watch this

(click on the picture to watch on youtube – internet required)

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Living in harmonywith nature

Living in harmonywith nature

Living in harmonywith nature

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Materials available

Register at www.cbd.int/2011-2020/logo to download the official logo

Available in: العربية - En - Es - Fr - Ру - 中文 , as well as Catalan, Dutch, Portuguese and Turkish

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Living in harmonywith nature

Living in harmonywith nature

Living in harmonywith nature

Secretariat of the Convention on Biological DiversityWorld Trade Centre413 St. Jacques street, Suite 800Montreal, Quebec, Canada H2Y 1N9Tel. 1 (514) 288 2220secretariat@cbd.int www.cbd.int

www.cbd.int/2011-2020

UNBiodiversity@cbd.int

www.facebook.com/UNBiodiversity

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