Post on 11-Apr-2017
Workforce experiences – the key to improving employee
engagementPaul Burrin
Chief Marketing OfficerFairsail
Workforce engagement crisis
Sources: Gallup; Global Perspectives; Hay Group Insight
35%
Percent of engaged employees
USA WorldwideUK
37% 13%Poor
engagement
Global productivity growth stuck in the slow lane with no signs of recovery in sight
Costs the American economy up to $350 billion per year in lost productivity
Poor productivity
Companies with high engagement outperformothers on productivity by 50 per cent
Engagement (satisfaction) surveys #epicfail
Annual survey with (too) many questions
Quality deteriorates after ten questions
Results take weeks to collate and publish
Few if any resulting actions or outcomes
86% of board directors admit they are not developing adequate strategies to address the problem
Experiences and engagement
Experiences
Thoughts, feelings,emotions
Engagement
Interactions with an organization affecting employees thoughts, feelings and emotions which leads to particular behaviors.
The degree of absorption by and enthusiasm about work resulting in subsequent actions which may further the organization's reputation and interests.
Interactions
ReactionsInteractions
“Our mission is to create a workforce where you can belong anywhere, but in employee experience we’re focused on how we can make people feel
like they belong here.”Mark Levy, Global Head of Employee Experience, Airbnb
“In my opinion, this could be one of the business world’s biggest mistakes. People are typically the most expensive investment yet companies do little
to invest in figuring out what makes them tick.”Amy Zimmerman, Head of People Operations, Kabbage
“People no longer work in the same business from when they graduate to retirement, so organizations need to make the workplace experience as
attractive as possible.”Ruth Chandler, Global People Director, Skyscanner
New focus on workforce experiences
The age of the employeeEverybody and everything is connected
Mainframe
SNA
Terminal
Server
LAN/WAN
Client
CloudMobile
Social
Data science
IoT
Personnel & Payroll HRIS, HCM, Talent Mgmt HR & People Management
Fairsail workforce experienceConnect to your people in a whole new way
Connected employees
Connected contractors
Connected communities
Connected partners
Connected customers
Connected apps and products
50%better performance
from companies with engaged employees than those without
Work anywhere on any deviceEmployees with
flexible working are
3xmore likely to be
highly satisfied with their jobs
Source: National study of changing workforce
6B+Smartphones
by 2020
Configure mobile capabilities• Support for any device including Apple
Watch• Full HR functionality available• Customers choose and configure
capabilities • Centrally and securely managed in the
cloud• All data stored in cloud not on mobile
device• Receive alerts & notifications, make
decisions, respond in real time, and keep up with the pace
Reduce information overload
News, key messages, HR information, internal communications, company meetings, videos, corporate social media, maps, photos, ….
Design great branded experiences: Kleinwort Benson
400 person award winning private banking and wealth management services
Create great branded experiences: Innocent Drinks
sells more than two million smoothies per week; 90% owned by The Coca-Cola Company
Engaging branded experiences: Lewis Energy
leading producer of natural gas in South Texas
Connecting people with great experiences: Fairsail
the HR system for mid size multinationals enabling great workforce experiences
Fairsail: delivering great workforce experiences
• Incorporate your brand logo and corporate color palette
• Reflect your corporate culture and style
Design your own self service experience
• Allow managers and employees to access all their HR processes
• Share internal and external content and messaging• Target content to the right people
Quick and easy to configure
• Fast adoption• Increased productivity• Great experiences – people love it
Engage your workforce
What is your employment brand experience?
“Sometimes just being genuine about who you are allows you to attract people better because they know exactly what to expect.”
Peter Navin, Chief Human Resources Officer, Docusign
“You don’t see the mission and values on the wall. Instead, you feel it when you walk through the door and you see it in the way that people behave with one another, and with anyone who comes into contact with us. Being a host is one of our most important values, and it is how we behave both with one another, and everyone else.”
Mark Levy, Director of Employee Experience, Airbnb
A brand experience starts from the very first touch-point through to how an employee leaves and everything in between.
Awareness Consideration Evaluation Purchase Delivery Use Advocate
Journeys
The Employee journey
The Customer journey
Application Candidate Offer & acceptance Onboarding Learn Contribute,
manage & grow Advocate
The employment journey and workforce experience
Job hunting
Interview
Selection
Onboard
Contribute
Perform
Grow
Leave
Alumuni
Candidate experience Employee experience Leavers experience
Workforce experience: is your company a great place to work?
Workforce experience is the sum of experiences that workers go through when interacting with your company brand over course of the employment journey
Employment Journey
Fairsail workforce experience management
Talent Acquisition
People Management
TimeManagement
Engagement
Performance Management
Talent Development
Planning
People Analytics
DeliveringGreat
Experiences
Implementation& Success Services
Training & SupportServices
Fairsail Cloud PlatformIntegration Services; Security, Privacy and Resilience
Single global system
Company branded self service portal
Support for any device
Integrated employee
communications
Social recognition & peer callouts
Pulse, spot & traditional surveys
Built in dashboards and analytics
Highly configurable workflows and
processes
Designing and managing your workforce experience
People analyticsGet smarter about your peopleKnow your people as well as you know your customers
Real-time informatio
n
Artificial intelligence
Cognitive computing
Peopleanalytics
77% of executives rate people
analytics as a key priority*
51% of companies are correlating
business impact to HR programs*
Predictive
analytics*Deloitte University Press, Global Human Capital Trends 2016
Experience analytics• Pulse survey• Six questions• Instant results
• Workforce experience score(country, location, manager, function, department)
• Range of reports• Link to other metrics such as NPS or
customer satisfaction scores
instant or event-driven
surveys
workforce experience analytics
instant feedback
humanics
mechanicsmicro-
process redesign
rapid rollout
Designing great workforce experiences
Feedback ImprovedProcesses
CompanyComms
SocialResponse
Knowledge Sharing
Cross Functional Working
Career Development
TalentPlanning
Implications for HR and people management
Engaging people • Shift from managing HR transactions to engaging people• Think about the employee journey from start to finish• What do people experience?
Design thinking• Seize the opportunity to design different experiences• Align internal experiences with your brand and customer experiences• Rethink processes, content, communications, format, delivery, feedback
Skills and tools• Close loop people management using people analytics• Additional skills and competencies• HR and people management retooling: Fairsail
Realizing value with Fairsail
Improved experiences
Better learnings &
understanding
Stronger connections
Improved engagement
Higher productivity
Longer retention
Peoplebenefits
Businessbenefits
Workforce experiences – the key to improving employee
engagementFind out how Fairsail can help you deliver great workforce experiences
www.fairsail.com