TOKENS GENERATION ON THE BLOCKCHAIN BEST PRACTICES AND LOOK AHEAD

William Mougayar Investor, Advisor Author, The Business Blockchain @wmougayar

Zurich, 15 Sept 2017

State of the Market? q Excellent q Good q Bad q Ugly

© 2017 William Mougayar @wmougayar

Ecosystem Landscape Blockchains

Tokens

Lawyers & Regulators

Advisors

Startups Funds & Platforms

Service Providers

Accelerators

Analysts

© 2017 William Mougayar @wmougayar

ICO Service Providers CoinFund Cofound.it ICOBox Smart Valor Blockhaus ICOinfo TokenMarket BraveNewCoin

ICOage CoinFund CoinTree Argon Group Element Group Bitcoin Suisse Coral Validity Labs

Cryptonomos Waves Ambisafe CoinLaunch TokenFunder Itiriv CryptoAsset DG Zeppelin

© 2017 William Mougayar @wmougayar

Criteria for Evaluation 1.  Startup Characteristics 2.  Crypto Sale Resiliency 3.  Operational Transparency 4.  Business Model

© 2017 William Mougayar @wmougayar

4 Systemic Risks 1.  Levels of disclosures 2.  Terms and structures 3.  Post-sale transparency 4.  Value vs. Valuations

© 2017 William Mougayar @wmougayar

Looking Ahead

DOLLARS The magic 1%

© 2017 William Mougayar @wmougayar

VALUATIONS Is there a correlation?

© 2017 William Mougayar @wmougayar

TOKEN TYPES Right . Reward . Ownership . Toll

© 2017 William Mougayar @wmougayar

2 KEY QUESTIONS What Will It Do? Why a Token?

© 2017 William Mougayar @wmougayar

FAILURES How will it end?

© 2017 William Mougayar @wmougayar

REGULATION Applying Old vs. Creating New

© 2017 William Mougayar @wmougayar

Final Thoughts 1.  Do it right. Don’t hype. Deliver. 2.  Surround yourself with real advisors. 3.  Don’t over legalize. 4.  Startup laws aren’t changing. 5.  Decentralization/P2P are a requirement.

© 2017 William Mougayar @wmougayar

WHEN THE MUSIC STOPS…

Count your developers and users

© 2017 William Mougayar @wmougayar

THANK YOU

William Mougayar Investor, Advisor Author, The Business Blockchain @wmougayar wmougayar@gmail.com http://startupmanagement.org/blog

Zurich, 15 Sept 2017