Why should I care about the Minimum Viable Product (MVP)

Post on 17-Jul-2015

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Transcript of Why should I care about the Minimum Viable Product (MVP)

Why should I care about the Minimum Viable Product

(MVP)

Minimum Viable

Crappy Products nobody wants to use

Products built by companies better financed than you

Minimum & Viable A good product for

startups

Product

MVP

Product

A. feature

B. feature

C. feature

D. feature

E. feature

500k

50k

5k

x. features

1m

6m

18m

features/time/cost

Viability

MVP

*Pareto principle 80% of your customer use only 20% of your features

80-20*

Idea

Build

Code

Measure

Data

Learn

features/time/cost

Viable

#1 #3#2 #4 #5 #6 #7 #8

So is MVP about building a Product ?

Idea

Build

Code

Measure

Data

Learn

MVP of The Wristbands

So is MVP about building a Product ?

MVP is not MP

It is about creating an experiment

Find what you want to measure & then think what could be the MVP

#1 Be able to test a product hypothesis

with minimal resources

#2 Accelerate learning

3# Reduce wasted

engineering hours

4# Get the product to early

adopters as soon as possible

The Minimum Viable Product is a strategy used for fast and

quantitative market testing of a product or product feature

*Wikipedia

#examples

zoottle.com

twttr

Kickstarter

Thank YouNektarios Sylligardakis

Co-Founder & Head of Product