BE ON TARGETWITH PROMOTIONAL PRODUCTS IN

YOUR MARKETING MIX

http://store5004.instantimprints.ca

ON

TAR

GET They cost a fraction of mass

media

FACT

http://store5004.instantimprints.ca

ON

TAR

GET Deliver same or better ROI

than mass media

http://store5004.instantimprints.ca

FACT

ON

TAR

GET No interruptions unlike other

media

http://store5004.instantimprints.ca

FACT

ON

TAR

GET Better targets the recipient

than mass media

http://store5004.instantimprints.ca

FACT

ON

TAR

GET Modest investment delivers

superior results

http://store5004.instantimprints.ca

FACT

ON

TAR

GET Big ROI for small business as

well as large

http://store5004.instantimprints.ca

FACT

ON

TAR

GET

THE WINNERS

• Writing Instruments• T-Shirts• Bags• Office and Desk Accessories• Caps

http://store5004.instantimprints.ca

ON

TAR

GET 86% of those who received

promo products recall the advertiser

http://store5004.instantimprints.ca

FACT

ON

TAR

GET More women prefer

writing instruments, men prefer T-shirts

http://store5004.instantimprints.ca

FACT

ON

TAR

GET

51% of all T-shirts are held in the age group 21 -

34

http://store5004.instantimprints.ca

FACT

ON

TAR

GET Majority of receivers keep

the promo products at their work place

http://store5004.instantimprints.ca

FACT

ON

TAR

GET Average length of time a

promo product is held by the receiver is 7 months

http://store5004.instantimprints.ca

FACT

ON

TAR

GET

THE BULL’S EYE

http://store5004.instantimprints.ca

50% of those receiving promo products are likely to

do business with the company

ON

TAR

GET

THE BULL’S EYE

http://store5004.instantimprints.ca

63% of receivers pass along the promo products they receive – your message

goes beyond the original target

ON

TAR

GET

THE BULL’S EYE

http://store5004.instantimprints.ca

Cost / impression (0.6 c) is much lower than mass

media (1.8 c)

ON

TAR

GET

EVERYTHING YOU NEED TO PROMOTE

Instant Imprints – Mississauga East128 – 2550 Matheson Blvd. EastMississauga. ON. L4W 4Z1. Canada

Tel: 905-282-0208

E-mail: store5004@instantimprints.com

Acknowledgement: Global Advertising Impressions Study – Advertising Specialties Institute

http://store5004.instantimprints.ca