“Technocultures are subcultures distinguished by their technologies and their attitudes to technology”

(Irwin &More:1995:p150)

Question for YOU

Do you think technology has become a benefit or an interference with people?

ReadingMcCarthy, John & Wright, Peter (2004)

‘Living with Technology’

Written in 2004.

5 years later still relevant.

WHY?

HCI (Human Computer Interaction)

is still under-researched

Proposals of McCarthy and WrightAimed to elucidate the nature of HCI and the role of both

human and technology by examining :1) The Emotional Quality of HCI2) Social Practices associated with HCI3) Difficulty in Accounting for the Human experience4) Adapting a Pragmatic approach to HCI5) Understanding about the creative quality of human

experience in HCI6) Understanding the significance of Pragmatism in HCI

“Interaction with technology is now about what people feel as it about what people do” (McCarthy & Wright:2004:p.9)

The emotional quality of HCI Technology draws an emotion that is felt by the user

but it’s the experience that the user feels that is vital

“A sense of something not yet understood leaves us feeling disrupted but also alive, attentive and curious”

(McCarthy et al:2005:p.144)

SKYPE

Social Practices associated with HCI

Every technology is associated with one or several human actions.

“Ties between humans, their bodies and their surroundings are transformed by various technologies”

(Aas:2006:p.144)

Navman GPS

Difficulty in accounting for the Human experience How come we are so absorbed with technology?

We can deconstruct how a piece of technology works (ie. Graphics, Design, Interface) to draws user attention but it is difficult how and why this user attention occurs from the user

“People may not be able to determine exactly what kind of interaction they are involved in” (Dean:2001:p.18)

Adapting a Pragmatic approach

In examining HCI (Human Computer Interaction),

Pragmatism aims to analyze How and Why people are drawn to technology and how to improve it

“The growing demand for technological verification of identity is a result of the intricate connection between notions of self, order, efficiency and security”

(Aas:2006:p.156)

JP Morgan

Understanding about the creative quality of human experience in HCI How the user experiences technology is largely

determined what tools and capabilities the technology has to offer

CREATIVE FREEDOM

“User experience is now becoming central to our understanding of the technology” (McCarthy:2004:p.42)

MySpace

Significance of Pragmatism In understanding HCI, we need to examine technology

from different points of view.

Why?

1)The experience of technology varies from person to person

2) Technology is dynamic

“Communication in international technology is now too important and too complex to be left to chance” (Irwin & More: 1995:p.149-150)

IPHONE

How is Technocultures reflective of human interaction with technology?

Its difficult to say

Multiple issues arise from how we examine the HCI and difficult to explain the subjective experience

IT’S ALL ABOUT YOU!

REFERENCES1) Aas, K F (2006) “The Body does not lie: risk and trust in Cybercultures” Crime Media Culture. 2;143http://cmc.sagepub.ezproxy2.library.usyd.edu.au/cgi/reprint/2/2/142

2) Dean, J (2001) “Cybersalon and Civil Society: Rethinking the public sphere in Transnational Technocultures” Public Culture. 13:p.243-266

http://publiccentre.dukejournals.org.ezproxy2.library.usyd.edu.au/cgi/reprint/13/2/243

3) Rainer Jnr, R.K & Turban, E (2009) “Introduction to Information System” John Wiley & Sons, Inc. USA. p.18

4) McCarthy, J et. al(2005) “The experience of Enchantment in human computer interation” Springer-Verlay London. 10:p.369-378

http://www.springlink.com.ezproxy.library.usyd.edu.au/content/711638452287980k/

5) McCarthy, J & Wright, P (2004) “Technology as Experience”. Interaction. Vol. 11, Issue 5. Sept-Oct 2004.pp. 42-43

http://portal.acm.org.exproxy2.library.usyd.edu.au/citation.cfm?id=101055330.1015549

6) McCarthy, J & Wright, P (2004) “Living with Technology” in Technology as Experience. Cambridge London: The MIT Press. p-.1-22

IMAGE LINKSSLIDE 6 SKYPEhttp://57.pl/images/programy/skype.jpghttp://57.pl/images/programy/skype.jpg

SLIDE 8 NAVMANhttp://www.thegpsstore.com/images/largeimages/navman-pin-100-pda-gps.jpghttp://www.flickr.com/photos/nasebaer/63835106/

SLIDE 11 JP MORGANhttp://www.davemanuel.com/images/jp_morgan_logo.jpg

SLIDE 13 MYSPACEhttp://www.adblogarabia.com/wp-content/MySpace.jpghttp://d.yimg.com/us.yimg.com/p/nm/20090204/2009_02_03t192409_450x334_us_myspac

e_offenders.jpg

SLIDE 15 IPHONEhttp://www.mobileafrica.net/images/apple-iphone.jpg