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Date: 21st November 2007

What goes in Business Plan

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Agenda

● Summary● Product● Financials

● Opportunity● Competetion● Action Plan

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Executive Summary

● The customer ● The product or business

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Business Objectives

● Goal● Time Frame

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The opportunity

● Market Size● Market Growth

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Demographics

● Where the product will be launched

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Target Market

● The Customer ● Customer's Prequisites

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The Product

● What it does ● How it works

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Product's Benefits

● Benefit's ● Unique Features

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The Competition

● Who are they ?● What are they doing?

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Competitor's Products

● Key features ● Their value proposition

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Competetive features matrix

● You versus the competition

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Marketing Plan

● Marketing objectives ● Marketing programs

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Channel Strategy

● Distribution ● Technical Support

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Development Schedule

● Key Milestones ● Ship Date

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Cost of goods

● Competito'rs Costs ● Your Costs

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Pricing

● Competetior's Pricing ● Your Pricing

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Demonstrations

● Yours or Competitors ● Videotape or samples

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Financials

● Break-even analysis● Cash requirements

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Next Steps

● What i want from the auidence

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Thank youPlease visit www.hyenalabs.com