Killer & Magnetic Features for

WebsiteTo Include in yourNext Web Design

In today’s business environment, your website can either make or break a sale. When visiting your website, prospects make snap decisions regarding your competence. And, if your site lacks key content, these new sales opportunities will flee elsewhere.

Find out how you can build a website that engages your online visitors and turns them into sales opportunities.

Listen to Our sales expert who will discuss how you can build a website that sells.

INTRO

Attracts high-quality traffic and leads.

After Reading This Book You willBe Able to Create a Website that

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Showcases your expertise and value.

Breaks the status quo barrier.

Moves prospects through sales funnel.

Technians

“Create Website” That Can Sell

60 %Buyers complete 60% of their buying cycle before they contact your organization.

CEB 2012

Design your Site Around Persona

Your website is not just about you. Your visitors ask, “what’s in it for me?” Speak to them in their language by designing content around buyer personas.

ResponsiveWebsite

responsive design is the method of designing web pages that automatically appear in their optimized form on all devices.

Design & Usability

Now that you’re generating some good traffic by getting found online, your next focus is getting that traffic to stay on your website. It depends on the industry, but most websites have a 30-60% bounce rate on average. This means a large majority of web traffic entering your website leaves without navigating to any other pages. And many times they may never come back. Yikes! Here are some tips you need to consider to improve user experience and decrease your bounce rate.

First Impression Count

Is the Site Credible?.

Impression Matter

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Is it Trustworthy?.

Is this a Professional Company?.

Is this Company Stable?.

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Does the Site Make me Feel Welcome?.

Am I in the Right Place?.

Tips for a Great Website Design

Proper use of Color1

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Animation Gadgets and Media

Layout

Typography

Use the Right Graphics

Better Navigation

Keep the structure of your primary navigation simple (and near the top of your page). •Include navigation in the footer of your site. •Use breadcrumbs on every page (except for the homepage) so people are aware of their navigation trail. •Include a Search box near the top of your site so visitors can search by keywords. •Don’t offer too many navigation options on a page. •Don’t dig too deep – in most cases it’s best to keep your navigation to no more than three levels deep. •Include links within your page copy and make it clear where those links go to. This is also great for SEO! •Avoid use of complicated JavaScript and especially Flash for your navigation. Many mobile phones can’t see Flash (yet), thus they won’t be able to navigate your website. Same applies to web browsers that don’t have an updated version of Flash installed.

Better Navigation

Make sure that anyone visiting your website can view it no matter what browser or application they are using. In order to gain significant traffic, your site needs to be compatible with multiple browsers and devices. With growth in mobile phones and tablet devices, people are surfing the internet more than ever before. Make sure to get some of those views by allowing everyone to view your site, no matter what kind of system they run or which browser they use.

Accessibility

ContentContent is one of the most important aspects of any website. With the rise of inbound marketing, content has become front and centre in the minds of marketers. It is what search engines and people are looking for. It’s what drives visitors to your site and turns prospects into leads. Take a look at these next must-haves for creating killer website content.

Messaging

Will People know what I do within second?

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Will they understand what page they're on and what it's about? .Will they know what to do next?

Why should they buy/subscribe/download from this site instead of from someone else?

 

Content takes place in the form of: •Imagery (including infographics)

•Video

•Audio

•Online utility tools (e.g. Website Grader)

•Games

•You name it!

Use Multiple Form Of Content

Customer ProofPlace real, short and powerful testimonials on your site. Leverage other online sites that provide reviews. such as Yelp (for local businesses), or industry specific directories like Capterra (for software providers).

The more proof you have the better. Make it part of your strategy to collect case studies and testimonials when possible.

ConversionNow that you know what it takes to drive traffic and engage visitors with great content, the next step is to get your visitors to convert from a prospect into a lead. You don’t want them leaving without providing some information or else you will lose the opportunity to nurture them until they are ready to buy. Here are some must-haves for increasing your website conversions.

Effective Call to Action

Call to Action Position

Landing Pages

Forms

News letter

ABOUT US

We are a full-fledged Digital Branding and IT development company dedicated in service of a diversified clientele. Be it any sector you are in, we have an amble and autonomous team to understand your business and product profile, target groups and define path breaking IT solutions and Marketing strategies for you. We offer end to end solutions with a plethora of media mix under one roof.

“Pursue your PassionWe will Digitize it.”

We propose a unique model of ‘Communication Co-creation’. It is a form of market or business strategy that emphasizes on greater realization of the relationship between a brand & its customers. It treats markets as forums for brands and active customers to unite share and renew each other's resources and capabilities to create value through new forms of interaction, service and learning mechanisms.

This kind of communication intends to involve the consumers in the brand communication and discovers innovative ways to connect with the target groups and make them respond to the brand. The entire objective is to make the customers active participants in the brand communication.

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OUR EXPERTISE

Inbound Marketing

Digital Marketing

Content Creation

Digital Branding

Application Development

Game Development

Mobility

Image Source : Hubspot

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Digital Marketing Web Application Development

Branding Solutions

Game Development

Mobility

Search Engine Marketing(SEO,PPC)

Social Media MarketingMobile MarketingORM–Online Reputation & Brand ManagementContent marketingEmail Marketing

Website Design & DevelopmentNewsletter DesignResponsive website UI & UX

E-Commerce WebsitePortal Design & DevelopmentPortal ManagementPayment Gateway IntegrationERP Development & Maintenance

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Inbound Marketing [ Attract(Visitors)->Convert(Leads)->Close(Contact) ]

They Believe in us

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OUR ADDRESS

TECHNIANS SOFTECH PVT LTD

NM 30, OLD DLF, SECTOR 14, 122001 GURGAON (HARYANA)

T: 0124-4047899, 9899920599E: Sales@Technians.com

www.technians.com