Alejandro Domínguez W-S

“WHEN EVERYONE THOUGHT

IT WAS THE END OF SOUTHAMERICAN FOOTBALL,

WE SAW AN OPPORTUNITY”.

3. Re-investin Football

1. Clear Rules

2. Leading Institution

THREE STRATEGICPILLARS

Clear

RULES

Formalization of

Social Security

2.407.794Taxes

9.648.011

828

Delegates, doctorsand referees:

Leading

INSTITUTION

Achievement 2018 100% SAPWe successfully incorporated the SAP management system in 100%, achieving

global standards of control and transparency in the administration of CONMEBOL.

We work with international auditing companies

Transparency Award CONMEBOL has been awarded with

on Transparency and Integrity

Best Practices Competitionin the Private Sector

Evolution

NEW COPETITIONS for young players

TRAINIG & INFRASTRUCTURE investment

MILLIONSSINCE 201640USD

100,000YOUNG PARTICIPANTS

80 TRAINED COACHESAND BEACH FOOBALL

MILLIONS To be reinvested IN FOOTBALL

2019

Program

USDFUTSAL FIELDS

Re-invest

IN FOOTBALL

DIRECT INVESTMENT

WOMEN´S FOOTBALL

MILLIONSSINCE 201619,6USD

247,000WOMEN PLAYERS

Re-invest

IN FOOTBALL

Highest revenue in history

USD 500 / 94%MILLIONS To be reinvested

IN FOOTBALL

2019

COPA AMÉRICA Prizes

+14% INCREASE

2015 2019USD 59

MILLIONSUSD 67,5 MILLIONS

LIBERTADORES Prizes

2015 2019USD 52,2

MILLIONSUSD 161,9 MILLIONS

+210% INCREASE

USD 12,000,000+25% FROM THE FINAL PROCEEDS

USD 6,000,000+25% FROM THE FINAL PROCEEDS

CHAMPION 2019 RUNNER UP 2019

SUDAMERICANA Prizes

2015 2019USD 18,49 MILLIONS

USD 47,2 MILLIONS

USD 4,000,000+25% FROM THE FINAL PROCEEDS

CHAMPION 2019USD 2,000,000

+25% FROM THE FINAL PROCEEDS

RUNNER UP 2019

+150% INCREASE

We tripled the prizes!

TRIPLED+140,000,000

YEAR YEARYEAR YEARYEAR

Central Americaand North America

South America

Copa América(1,7 billion potential reach)

Oceania

AsiaEuropa

Libertadores & Sudamericana (1,5 billion potential reach)

Middle East andNorth Africa

countries+ 182

REACH AND DISTRIBUTION 2019

+ 97countries

“From the New CONMEBOL we took on the great responsibility of our duty of overseeing the integrity of football, in the field and in the office.”.

FINAL VIDEO