Post on 30-Oct-2014
description
line
Lines are used to make people follow them to the topic
Shape(2d)Used to organize information
Form(3d)• Form gives reality and the possibility to move
or hold the object
color
• People respond differentially to different colors warm colors; red, yellow, orange, give the imitation of light and heat while as cold colors; blue, green, browns give the illusion of ice, earth or rock
texture
• It is visual or tactile surface characteristics of a piece
Depth(perspective)
• To make things seem to have deep space within an object or lack of deep space
light
• To make an object more sinister or angelic by positioning a light around an object using its shadows to make something appear softer or deadlier
Direction(motion)• To use motion to depict life or speed in which
the figure or object would have in real life
Mass(visual weight)
• To give a piece physical mass, or dimensions
Tone(black and white)
• To give brightness or darkness to enhance visual on color
value
• How much light or black and white your willing to use to create your focal point
Space(positive and negative)
• To give an object a area or space in which it takes up as well as a background to enhance or diminish a object
balance
• To give a equal amount of light and dark as
well as color and space to keep an object or
picture seem real or not impossible
Emphasis
• Makes most important piece stand out
Proportion(scale)
• The relative size between objects
Repetition(rhythm)
• To repeat a style or picture to cause illusions or a similarity
unity
• To make objects seem to be related
contrast
• To show difference by making objects opposites seem obvious
harmony
• Combining similar objects and making them seem to be as they should
proximity
• Placing objects close together by making those who are similar and those you are different seem farer
variety
• Using multiple designs to make your image more visually appealing