UX Revolution? UX Evolution!!!!!

Post on 02-Jul-2015

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description

When we examine the Evolution of UX over the years, we can divide it into 3 broad sections. The first section is about the Design´s Paradigm. ( I promise not to be boring). The second one is knowing and accepting that everything we do, we do with the user in the center of our decisions, and understanding that we should measure the risk of our decisions And finally the rapid evolution of new interfaces. Our products have evolved based in the evolution of these sections. I´ll show you this evolution in a section about Liferay Portal

Transcript of UX Revolution? UX Evolution!!!!!

UX Revolution

UX DesignerJuan Hidalgo

EVOLUTION = STRATEGY

PORTAL PORTAL

Design´s Paradigm

E V O L U T I O N

Users Interfaces

P o r t a l

Design´s Paradigm

Ergonomics Usability Emo9on

1940 1970 2000

Safe Usage Easy Usage Pleasure Usage

Preventing negative Experiences Creating positive experiences

*Marco van Hout

Design´s paradigm 

UX = Emotion = Microinteractions = Details

Design´s

Paradigms 

Dieter Rams Industrial Designer

3.200 million euros

USERS    

Users

Users

Users

Users

You can't manage what you don't measure.” - Edward Deming

INTERFACES    

“19th century culture was defined by the novel , 20th century culture by cinema, the culture of the 21st century will be defined by the interface.” !-Lev Manovich

Interfaces

*Borja Delgado @borjadelgado

Excellent  

Usable

Reliable

Functional

PleasurableConfort Zone

*Denys Nevozhai

*Denys Nevozhai

*Denys Nevozhai

*Denys Nevozhai

*Denys Nevozhai

Butler

Butler

Golden Rules? are Design´s Principle

Hicks

ChunkingFiJs

Horror  Vacui

Fitt´s Law

Predicts that the time required to rapidly move to a target area is a function of the distance to the target and the size of the target.

Fitt´s Law

Designer

Developer

Form

Name Surname

Submit Cancel

Fitt´s Law

Designer

Developer

Form

Name Surname

Submit Cancel

Chunking

4 -+

Chunking

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key dog pencil

sky car feeling

blue garden november watch30s

key dog pencil sky car

5{30s

Hick´s Law

The time it takes for a person to make a decision based on the number of choices available.

Hick´s Law

Hick´s Law

Horror Vacui

Horror Vacui = fear of empty space

Horror Vacui

Horror Vacui

PORTAL

Portal

Portal

Portal

Portal

Portal

7

Themes

Themes

Themes

Guidelines

Guidelines

#LRDEVCON

Juan Hidalgo UX Designer at Liferay Inc. !@jhidalgoreina