Unilever’s Five Levers for Change

• Offer accessible / user friendly tools…

• Make sure required info/resources/… are available…

• Provide inspiring examples (“copy the leader”)…

• Issue / risk mgt risk-reward relationship, risk-opportunity relationship, …

• Nutritional information Unilever big 8 nutrition labelling, Choices logo, Nutrition & Health claims

• Nutrition and Health relationships ‘The Heart Truth’ initiative (Canada), ‘Margarine KOF Program‘ (Israel)

• Own Health status and Nutrition status Online Salt test, Heart Age Tool, Activity calculator

• Show opportunities for behaviour change in daily life / job‘Unilever’s five levers for change’UFS School Bus Project (Thailand) helped to deliver healthy lunches

within budget