Post on 19-Jan-2015
description
The Changing Consumer
The Changing Business
A manifesto of something that has unlocked or newly serviced an excisting need /
product / service
My definition
Pick the right TREND and WIN
Macro trends
Consumer trends
Industry trends
ACTION
JACKSON
http://www.iconoculture.com
http://www.thefuturelaboratory.com/
http://trendsupdates.com/
recommended
http://theinspirationroom.com/daily/
http://www.trendwatching.com New 2012 Trend Report available on 21th November
http://trendwatching.com/trends/statusphere
http://trendwatching.com/trends/brandbutlers
http://trendwatching.com/tips
SHOULD HAVE’s
IN
Tired of ‘green’HireSpiritualismIntuition, senseDistrust in bankingBont, fur lookTraditional light‘Defriending’NegociatingMini pigZoomba, hoelahoopLeadershipVegetarianIndependantGreentechHomesick, nostalgismEconomizeColour: red, camel
OUT
Al GoreBuyRationalismCalculating modelsTrust in bankingCool lookLed lightOpen social mediaFixed pricingChihuahuaBodyjamPassivismMeat eaterEmployeeWaste moneyTechnocraticPension at 65Colour: purple
2011 2010