Trailer Launch Report

Title: ROBOCOPAsset: Int’l Trailer D [2:27] – without subtitlesCountry: BrazilReleased on: November 07th, 2013Editorial Partner: Distributed Widely

Online Editorial Coverage

UOLhttp://cinema.uol.com.br/noticias/redacao/2013/11/07/porque-a-america-e-robofobica-questiona-jackson-em-trailer-de-robocop.htm

Omeletehttp://omelete.uol.com.br/robocop/cinema/robocop-remake-de-jose-padilha-tem-novo-trailer/

Adoro Cinemahttp://www.adorocinema.com/noticias/filmes/noticia-104495/

Cine Clickhttp://www.cineclick.com.br/falando-em-filmes/noticias/robocop-novo-trailer-mostra-todo-o-poder-do-policial-do-futuro

Judãohttp://www.judao.com.br/cinema/colocar-homem-maquina-saiu-trailer-robocop/

Info Abrilhttp://info.abril.com.br/noticias/cultura-nerd/2013/11/veja-o-novo-trailer-do-robocop-de-jose-padilha.shtml

Rede TVhttp://www.redetv.com.br/entretenimento/noticia.aspx?cdNoticia=549305&cdEditoria=138&Title=Novo-trailer-de-RoboCop-e-recheado-de-cenas-de-acao

Vejahttp://veja.abril.com.br/noticia/celebridades/remake-robocop-de-jose-padilha-divulga-segundo-trailer

Correio Popularhttp://correio.rac.com.br/_conteudo/2013/11/entretenimento/119187-divulgado-segundo-trailer-de-robocop--de-jose-padilha.html

Overall Reaction

I liked the trailer, but I think the first one was more impactful.

Great Poster! “Crime has a new enemy”.

By far this is the movie that I’m more anxious to see, I don’t care much about this armor thing... I’m more connected to the script that should be AWESOME, plus the direction of Padilha never fails ...Samuel Jackson's character, reminded me of the police show from “Elite Squad 2", #influences of Elite Squad on the script..

Trailer is very good, the film is going to happen, I was a little bit apprehensive with the script but with Padilha in the command the chances of succeeding are very good.

The overall reaction is positive, most people are very enthusiastic with José Padilha directing the movie, they are commenting about the influence of Elite Squad on the script and are very confident with Padilha’s command.

Most of them appreciate the action scenes and the fast soundtrack of the second trailer, on the other hand we have a group telling that the first trailer was more impactful. We also noticed some people commenting that it was a mistake not

filming the movie in 3D.Everyone seems to like the new poster and the tag line “Crime has a new enemy”.

Thanks!