Color Valuec=10 m=15 y=100 k= 0

MEDIA SALES KIT

09

BILLBOARDLIGHTBOX B A N N E R S S P E C I A L EVENTSFLOORDECOR POSTERSTRACKWORKSTRAINWRAPTUBESCARDSM O D U L A R D I S P L AY TURNSTILEADBEAMAD WINDOWADPOSTWRAP

SERVICES

WELCOME TO TRACKWORKS

These days, you need to meet consumers where they are – even if they’re on the move. That’s where Trackworks comes in. We have the exclusive marketing rights to the MRT-3 mass rail transit system, and are able to offer you a variety of advertising options and opportunities on it. Whether your consumers are on-board the trains or plying Metro Manila’s busiest thoroughfare, Trackworks offers you premium points of contact with them. You certainly are on

the right track, with Trackworks.

Trackworks delivers the best outdoor advertising opportunities to its clients. These include billboards and structure wraps, posters and light-boxes; closed-circuit audio and video, as well as consumer promotions,

activation and research.

We position ourselves in all the right places, establishing points of contact with our consumers from the time they

go to work all the way to make a purchase.

Our area coverage allows for high level of audience reach and frequency. And we put up only the best mix of medium to make sure that we really turn people’s attention toward

our displays.

OUR industry

OUR industry

ABOUT TRACKWORKS

You’ve heard it all before. We live in an overly-com-municated society. We’re bombarded with thousands of commercial messages everyday of our lives – from multiple sources…and sometimes, simultaneously at that. Because of this, it is no longer practical to consider that people gather round the family TV set to watch a single show, and that this program is the best way for consumers and marketers to get to meet each other

WHICH is why we are here

TRACKWORKS brings together CONSUMERS and MARKETERS at points of interaction, outside of the home – simply because the times call for it. We are a media company that offers consumer contact based on their very mobile lifestyles. Today’s consumer is perpetually on-the-go; we offer media that follows them as they run about their daily schedules, instead of just hoping to arrest their attention at home or at the office.

OUR companyTRACKWORKS is an Out-Of-Home Media company focused on delivering audiences on-the-go to advertis-ers. To do this, we enter into marketing agreements with properties – tracks, we call them – which command the attention of consumers at different points in their daily lives. These tracks include mass transport systems and retail establishments. Whatever path people converge at, we consider a property that has marketable value.

OUR philosophy

We believe that a consumer travels different tracks each day. Our goal as marketers of media is to be present in every single one of them. We also subscribe to the concept of multiple points of contact. We make it a point that at each track, there are many ways via which consumers and marketers are able to interact.

ABOUTTRACKWORKS

OUR way of doing things

Like most media companies, we work with advertisers and /or their agencies to offer marketing opportunities on the properties in our portfolio. Our rates are subject to the same industry metrics, including demographics and cost-per-mille (CPM).

OUTDOOR

OUTDOOR

OUTDOOR ADSBILLBOARD

BEAM-WRAPFOXY BANNER

OUTDOOR STATION WALL COLUMN ADPIER COLUMN BANNER

PIER COPINSTATION VICINITY BANNER

TRIVISIONPIER COLUMN BILLBOARD

STAIRWAY ROOF ADSTATION MURAL

WINDOW AD

LIGHT EMITTING DIODE (L.E.D.)Display type: Motion GraphicsDimensions: Various

BILLBOARDSDisplay type: BillboardDimensions: VariousAd MAterial: 17oz. Tarpaulin (black-out)Illumination: Front-lit

BEAM-WRAPDisplay type: Beam-WrapDimensions: VariousAd Material: 17oz. Tarpaulin (black-out)Illumination: Ambient

FOXY-BANNERSDisplay type: Foxy BannerDimensions: 10ft. X 4ft.Ad Material: 17oz. Tarpaulin (black-out)Illumination: Ambient

OUTDOOR STATIONWALL COLUMNDisplay type: Outdoor Station Wall Column AdDimensions: 15ft. X 5ft. / 8ft. X 3ft. Boni: 15ft. X 5ft. Taft: 8ft. X 3ft.Ad Material: Polymeric Calendered Vinyl JT 5929 P / JT 5929 PM (Mactac)Illumination: Ambient

PIER COLUMNBANNER (PCBN)

Display type: Pier Column Banner (PCBN)Dimensions: 15ft. X 3ft. / 12ft. X 3ft. / 9ft. X 3ft.

Ad Material: TarpaulinIllumination: Ambient

PIER COLUMNBANNER (PCBN)

PIER COPIN BANNER (PC)Display type: Pier Copin Dimensions: 5ft. X 20ft. / 8ft. X 20ft. / 10ft. X 20ft. / 7ft. X 20ft. / 7ft. X 15ft. / 5ft. X 15ft. Ad Material: 17oz.Illumination: Front-lit 6-9pm

* NO LIGHTBetween West Ave. and Quezon Ave. in front of Corinthian

PIER COLUMN BILLBOARD (PCBB)Display type: Pier Column Billboard (PCBB)Dimensions: 5ft. X 20ft. / 6ft. x 23.5ft. / 6ft. x 24ft.Substrate: TarpaulinIllumination: Ambient

STATION VICINITY BANNER (SVB)Display type: Station Vicinity Banner Dimensions: 12ft. X 2ft.Ad Material: TarpaulinIllumination: Ambient

TRI-VISION Display type: TrivisionDimensions: 10ft. X 30ft. / 12ft. X 24ft.Ad Material: Outdoor Sticker with UV LaminationIllumination: Floodlights 6-9 pm (EO. 477 sec 18)

STAIRWAY ROOF ADDisplay type: Stairway Roof AdDimension: depends on ad designAd Material: depends on ad designIllumination: depends on ad design

STATION MURALDisplay type: Station MuralDimension: On FileAd Material: Polymeric Calendered Vinyl JT 5929 P / JT 5929 PMIllumination: Ambient

WINDOW AD Display type: Window Ad (Buendia Mezzanine)Dimensions: 9ft. X 5ft.Ad Material: Photographic TarpaulinIllumination: Ambient

INDOOR ADSELEVATOR DOOR PANELENHANCED TWIN BANNERESCALATOR ADESCALATOR FRAMEFLOOR DECOR GRAPHICS AD (PLATFORM)FLOOR GRAPHICS ADINDOOR STATION WALL COLUMN ADINTERIOR CANOPY ADYELLOW LANE ADPEDESTRIAN WALKWAY (PW)LIGHTBOXPOSTWRAPSTAIR RISER ADSTAIRWAY CROWNSTATION CLOCKST PLASMA (AYALA)TICKET WINDOW ADWALL MOUNTED AD INDOOR BEAM ADSINGLE FACE BILLBOARDENHANCED LIGHTBOX

ELEVATOR WRAPDisplay type: Elevator Wrap

Dimensions: VariousAd Material: Photographic Sticker

with UV LaminationIllumination: Ambient

NOTE : Special ExecutionMonomeric Calendered VinylJT 5829P / JT 5829 PM

ENHANCED TWIN BANNERDisplay type: Enhanced Twin BannerDimensions: Ad size- 44in. X 30in. (Back-Back)Ad Material: Monomeric Calendered Vinyl JT 5829P / JT 5829 PMIllumination: Ambient

NOTE : Special ExecutionMonomeric Calendered VinylJT 5829P / JT 5829 PM

NOTE : Special Execution can be done on top, branding below

ESCALATOR ADDisplay type: Escalator AdDimensions: On FileAd Material: Mactac - Monomeric Calendered Vinyl JT 5829P / JT 5829 PMIllumination: Ambient

ESCALATOR FRAME (ES)

Display type: Escalator FrameDimensions: 5ft. X 3ft. (3)Ad Material: Photographic FlexIllumination: Back-lit 6-9pm (E.O. 477 sec. 18 )

FLOOR DECOR GRAPHICS AD

Display type: Floor Decor Graphics Ad (Platform)Dimensions: 3ft. X 6ft.Ad Material: Polymeric Calendered Vinyl JT 5929 PM with Mactac PF6300 Textured Laminating FilmIllumination: Ambient

FLOOR GRAPHICSDisplay type: Floor Graphics AdDimensions: varies on locationAd Material: Polymeric Calendered Vinyl JT 5929 PM with Mactac PF6300 Textured Laminating Film Illumination: Ambient

INDOOR STATION WALL COLUMNDisplay type: Indoor Station Wall Column Ad

Dimensions: 17ft. X 5ft. / 15ft. X 3ft.Ad Material: Monomeric Calendered Vinyl JT 5829 P / JT 5829 PM

Illumination: Ambient

INDOOR STATION WALL COLUMN INTERIOR CANOPY ADDisplay type: Interior Canopy AdDimensions: 4.25ft. X 29ft. / 4.25 ft. X 16ft.Ad Material: Monomeric Calendered Vinyl JT 5829 P / JT 5829 PMIllumination: Ambient

YELLOW LANE ADDisplay type: Yellow Lane Ad

Dimensions: 0.625ft. X 200ft (Ad Space)Ad Material: Polymeric Calendered Vinyl JT 5929 P / JT 5929 PM

Illumination: Ambient

PEDESTRIAN WALKWAY (PW)Display type: PW (Lightbox)Dimensions: 5ft. X 10ft.Ad Material: Photographic FlexIllumination: Back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-ADisplay type: Type-A (Lightbox)Dimensions: 5ft. X 10ft.Ad Material: Photographic FlexIllumination: Back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-B Display type: Type-B (Lightbox)Dimensions: 5ft. X 10ft.Ad Material: Photographic FlexIllumination: Back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-CDisplay type: Type-C Convex AyalaDimensions: 5ft. X 3ft.

Ad Material: Photographic FlexIllumination: Back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-D Display type: Type-D (Lightbox)Dimensions: 5ft. X 10ft.Ad Material: Photographic FlexIllumination: Back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-EDisplay type: Type-E (Lightbox)Dimensions: 5ft. X 3ft.

Ad Material: Photographic FlexIllumination: Back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-DF Display type: Type-DF (Free-Standing Lightbox)Dimensions: 5ft. X 10ft.Ad Material: Photographic FlexIllumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

TYPE-EFDisplay type: Type-EF (Free-Standing Lightbox) Shaw Blvd.Dimensions: 5ft. X 3ft.

Ad Material: Photographic FlexIllumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

POST WRAPDisplay type: Postwrap

Dimensions: 9ft. X 3ft.Ad Material: Photographic Tarpaulin 13 oz.

Illumination: Ambient

STAIR RISER ADDisplay type: Stair Riser AdDimensions: VariousAd Material: Polymeric Calendered Vinyl JT 5929 PM with Mactac PF6300 Textured Laminating FilmIllumination: Ambient

STAIRWAY CROWNDisplay type: Stairway CrownDimensions: various sizesAd Material: Flex or Sticker on FlexIllumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

STATION CLOCKDisplay type: Station Clock

Dimensions: 18in. x 30in.Ad Material: Back-lit Duratrans

Illumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

STATION CLOCK ST PLASMA

Display type: ST Plasma (Ayala)Dimensions: 42in. X 16in.Ad Material: DuratransIllumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

TICKET WINDOW AD

Display type: Ticket Window AdDimensions: variousAd Material: Photographic Laminated Stick-erIllumination: Ambient

TICKET WINDOW AD

TURNSTILE AD

Display type: Turnstile AdDimensions: 12ft. X 1ft. (Refer to ad spaces for die cut portion)Ad Material: Monomeric Calendered Vinyl JT 5829 P / JT 5829 PMIllumination: Ambient

CONTROL BOOTH ADDisplay type: Control Booth AdDimensions: on fileSubstrate: 17oz. Polymeric Calendered Vi-nyl JT 5929 P / JT 5929 PMIllumination: Ambient

Display type: Indoor Wall MuralDimensions: on file

Substrate: 17oz. Polymeric Calendered Vinyl JT 5929 P / JT 5929 PMIllumination: Ambient

INDOOR WALL MURAL

SPECIAL EXECUTIONPer Arrangement

EVENTSPer Arrangement

ROLL-UP DOOR BOXDisplay type: Roll-up Door BoxDimensions: on fileSubstrate: 17oz. Polymeric Calendered Vinyl JT 5929 P / JT 5929 PMIllumination: Ambient

Per Arrangement

PROMO& SAMPLING

INDOOR BEAM ADDisplay type: Indoor Beam Ad

Dimensions: 5ft. X 20ft. (Shaw) / 6ft. X 24ft. (Ayala) Ad Material: Photographic Flex

Illumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

SINGLE FACE BILLBOARDDisplay type: Single-Face Billboard (Ayala)

Dimensions: 4ft. X 12 ft.Ad Material: Photographic Flex

Illumination: back-lit from 6-9pm (E.O. 477 sec. 18 )

INDOOR BEAM AD

WALL MOUNTEDDisplay type: Wall Mounted Ad (Taft, Ayala, and Shaw)Dimensions: 9ft. X 9ft. / 9ft. X 7ft. / 9ft. X 6ft. / 9ft. X 3ft. / 8ft. X 8ft. / 15ft. X 8ft. / 7ft. X 9ft. / 7ft. X 10ft.Ad Material: Tarpaulin 17 oz. - BlackoutIllumination: Ambient

ENHANCED LIGHTBOXDisplay type: Enhanced LightboxDimension: 7ft. X 10ft.Ad Material: Photographic FlexIllumination: Back-lit 6-9pm (E.O. 477 sec. 18 )

TRAIN ADSTRAINWRAP

TRAIN POSTERTRAIN TUBE CARDS

TRAINWRAPDisplay type: Train Wrap

Dimensions: 1,475.28 sq. ft. (2 sides)Ad Material:

Illumination: Ambient

TRAIN POSTER Display type: Train PosterDimensions: 32in. X 16in.Ad Material: Mactac - JT 5829PIllumination: Ambientmbient

TRAIN TUBE CARDSDisplay type: Train Tube CardsDimensions: On FileAd Material: Mactac - JT5829Illumination: Ambient

Color Valuec=10 m=15 y=100 k= 0

Office Address: 9th Floor, IBM Plaza Bldg. Eastwod City, Libis, Quezon City.Phone: +63.2.7091016 / +63.2.7037211 / +63.2.4216447Email: ask@trackworks.com.ph

TRACKWORKS