Post on 11-Aug-2014
description
The landscape of Indian Digital Media
Industry With the overwhelming growth of population in the last few years, very soon India
is going to overtake United States as the second largest home for online
population. This might seem to have put a lot of pressure in the Indian Digital
media industry, however the digital ecosystem is not holding back either, today’s
1200- 1500 crores INR will soon exceed several thousand crores.
Indian Digital Media Industry has seen a lot of progress in a short span of time. It is
getting ready for the big challenge.
Here we enumerate a list of top 10 women from India who have stepped forward
and taken up this responsibility. Please note this list is in no specific ranking order;
but all of them have spent some good time and helped in building the digital
ecosystem.
Some leaders mentioned here have spent over 10 years, while some have
popped up only in the last 2-3 years. One common thing is that their contribution
to the industry has been phenomenal.
#1. Shradha Sharma Founder and CEO, Yourstory.com
Image credits: Yourstory.com
Shradha founded Yourstory.com,
India’s largest platform for
Entrepreneurs and have taken it to
a new height.
People see her as the India’s
Michael Arlington of TechCrunch,
King Maker of Silicon Valley.
Shradha’s contribution to the
Entrepreneurs Community is huge.
She is the driving force in bringing
Entrepreneurs, Investors and Media
under one roof.
#2. Sweta Sharma Co-Founder and COO, Simplify360.com
Sweta , co-founded the India’s biggest Digital Media Product Successful story, Simplify360. She is a Statistician and a big believer of Analytics and Real Time Intelligence, and contributes by bringing the Customer and people angle to the product at Simplify360.
Simplify360 is the Social Business Intelligence Company offering Social Media Marketing Suite for Agencies and Social Media Contact Center for BPOs. The company is amongst the Top 6 Analytics Product Companies in India as
reported by NASSCOM and Frost & Sullivan. The company is sells in over 100 countries both directly; or through partners, and have some prestigious names in their client list including Star TV, ITC Foods, Mahindra Retail, Yamaha and others.
#3. Ankita Gaba Co-Founder and CEO, Social Samosa
Image credits: Mid-day.com
If Yourstory is India’s TechCrunch,
SocialSamosa is the Mashable of
India.
Ankita is India’s Pete
Cashmore. Ankita has been
phenomenal in building the
ecosystem around Social Media, and
besides blogs the company hosts
Social Meet-ups in different cities and
provides great networking
possibilities.
SocialSamosa is bringing the entire
ecosystem of Indian Social Media
Industry under one roof. The
company has grown significantly in
the last 2 years and have established
as the leader in Indian Blogosphere.
#4. Rashmi Putcha Co-Founder and CEO, DMTI
Rashmi is the co-founder of RedEye
Media (a full service ad agency that
caters to the education category) and
the Founder & CEO of DMTI (Digital
Marketing Training Institute). While lots
of people went into building agencies
in Digital Media, Rashmi took of pain of
making people employable and
usable in the industry.
DMTI offers classes on Digital Media to
people of all sectors and experience
levels, and makes them Digital ready.
DMTI has been contributing towards
making India a hub for Marketing &
Media from the Digital Strategy and
Delivery sides.
#5. Sneh Sharma Co-Founder and Creative Head, Webenza
Sneh is the Co-founder and Creative
Head of Webenza, one of the fastest
growing Digital Media Agencies in
India. The agency has grown to over
30 people in the last 2 years, and has
served clients like INSZoom, Schneider
Electric, Bangalore Midnight Marathon
and several others. They have left a
strong mark with their focus on
creative designs. The agency also
boasts of having one of the best
websites in the industry.
Sneh Sharma also bagged the award
of Top 50 Digital Marketers in Asia by
Brand Congress recently. She is an
aggressive marketer and a big
believer in creativity, and is youngest
on the list.
#6. Chhaya Balachandran Aiyer CEO & MD, BC Webwise
BCWebwise is one of the largest digital
agencies in India; and neither Chhaya
nor BcWebwise needs any
introduction.
Chhaya and her agency is known for
creativity which is reflected well in the
profiles of her company as well its
clients. The company serves several
big brands including Hero Motor Corp,
Godrej, Hypercity, Maruti Suzuki and
others.
Chhaya got the Corporate Excellence
Award from the Indian Institute of
Economic Studies in 2009 for BC Web
Wise, and Udyog Rattan Award for
Business Entrepreneur of the Year from
the Indian Institute of Economic Studies
in 2009.
Image credits: Campaignindia.in
#7. Anjali Hedge CEO, Reprise Media
Anjali is a seasoned professional in the
industry and is an insider since 1994.
She was one of the founding members
of Interactive Avenues, which is one of
the leading Digital Media agencies in
India.
Reprise Media is an IPG Mediabrands
agency which offers all Digital
Solutions under one roof. Reprise
Media combines extensive Indian
digital experience with Global tools,
research and insights into world
markets.
Image credits: Thinkingaloud.in
#8. Jaitrali Jhanjharya Chief marketing Ideator, Ideatelabs
Jaitrali is passionate about the new
media, and has Digital Media
experience of over 14 years, spanning
across stints in digital media, search
engine marketing, movie &
entertainment marketing, events &
promotions and movie production
houses.
IDEATELABS is one of the leading
agencies in India that specializes in
delivering Customer engagement
models, enabling brands to reach out
to their customers exactly the way,
customers want. They say – ” We
‘Innovate’, so that your brand can
‘Dominate’ the digital world”.
Image credits: Bipashabasufans.com
#9. Sabina Kamal Co-founder and COO, Mobiquest
Sabina, better known as Sabina Rahman is currently working with Mobiquest as Chief Operating Officer; a company she co-
founded. Her contribution can be seen in the award winning Mobile Platforms that the company is proud of & the Customers/Partners’
Portfolio. Sabina has provided Techno-Creative Excellence for the companies she has been associated with. She specializes in the area of Interactive Communication & Digital
Design. Constantly striving to provide Quality and creative edge to achieve Customer Satisfaction by creating reusable components to reduce costs and improve team productivity. Designing innovative Architectures for better User Xperience.
Image credits: Mobiquest.com
#10. Sumana Samuk Account Director, Social@Ogilvy
Sumana is the key digital gem of
Ogilvy, and is Account Director for
Social@Ogilvy.
She has been growing at a fast pace
and has earned a lot of respect in the
Social Media industry. Sumana is also
one of the few creative leaders in the
industry with deep understanding of
Analytics and Marketing Products.
She handles IBM as her client and
runs IBM India Software Social
Ambassador Program. In 7 years of her
career, she has bagged 2 awards - The
Manthan Award – 2008 and Best
Blogger with maximum search – 2009.
Share with us!
There are several other amazing ladies out there who are
doing amazing stuffs. If you find one, share with us in the
comment.
Would like to know and appreciate them for their efforts.