To payments … and beyond!Praveen Alavilli

@ppalavilliDeveloper Evangelist

PayPal/eBay

mobile payment experience

wallet in the cloud delightful experience

better conversion rates

What we offer ?

Digital • PayPal

Credit/Debit, Bank

• Zong Carrier Billing

Mobile Platform Restrictions:- Cannot be used in native

iOS Apps- Google Market

Physical• PayPal

Credit/Debit, Bank, Bill-Me-Later

- None

For developers

• Native Mobile Payment LibrariesiOS, Android, Blackberry

• Mobile Web Payment APIsUI Optimized for mobile devices (HTML5)

Different Payment Models

$10

$40

$50

$100

Parallel Payment

PRIMARY

$10$40

$50

$100

Chained Payment

$100 $100

Simple Payment

App

Pre ApprovalSubscriptions (Fixed/Variable)

PayPal Mobile Payment Library (MPL)

Mobile Express Checkout (MEC)

Zong Android SDK

How to integrate ?

PayPal1. https://www.x.com/mobile2. Download libraries &

create Sandbox accounts3. Import SDK into your app4. Set payment info5. Launch Payment process6. Handle PayPal callbacks!

Zong1. http://zong.com/

merchants/get-started2. Obtain SDK & test accounts3. Import SDK into your app4. Choose your markets and

price points, set what the customer is buying

5. Launch Payment Process6. Handle Zong callbacks!

Service Payments Rent Parking

Expense Sharing

Social Commerce P2P

Group Gifts / Registry

Digital Goods Healthcare

B2B Invoicing Govt. Services

Tickets Referrals Bill Pay

Marketplaces

Mobile Payments

Device Payments

Food Orders

Taxi

Why us?

PayPal• 190 countries and 25 currencies• Localized for 21 markets• Risk and Fraud Management

– Loss rate 0.17 % ( < 1/5th % )• TPV ($118B 2011) nearly 18% of

global e-commerce• 106 million active users • ~50% of revenue from intl. business• 25% of TPV from Cross-border trade• ~$4B in mobile payment volume (5x

to 2010 mobile volume)– 2012 projections ~$7B

Zong• Localized in 24 languages• 240 carriers (no middleman)• 40+ countries w/ ~95% reach• 3.2 billion consumers• >70% conversion rate

WHERE’S THE MONEY?

Source: McKinsey, Informa, Grameen Foundation

Opportunity Addressable Market

Digital content $24B

Microfinance $250B

Top up $300B

Remittances $400B

Non-traditional retail $500B

Traditional retail $5T

Much of the opportunity in mobile payments comes from outside digital content

Mobilepayment

Promotions & discounts

Research online, find in-stock

In-store pricecomparison

Marketing & referrals

Buy in aisle

Changing face of commerce

Payments PayPal & ZongMarketplace eBayCode Scanning RedLaserLocal Inventory MiloLocation Based Offers/Deals/Ads WhereStorefronts MagentoRecommendations HunchIdentity PayPal AccessClassifieds eBay Classifieds

www.x.com/mobile@ppalavilli