Post on 19-Mar-2017
TIPS ON HOW TO ENGAGE YOUR AUDIENCE
By Ágatha Raíssa Lyra de Oliveira
HERE ARE A FEW PRO-
TIPS TO GET YOU
STARTED. People skim instead of
reading
Quickly and easily
communicate
Maximize engagement
People like interaction with posts and giving their opinion.
A great example is the LIKE vs SHARE.
01 THE COMPETITION
You have to include 2-4 options and your audience will
comment which one they like. It's also a good way for a
little bit of market research.
02THE POLL
Just simple ask if your audience like it.
03 ASK FOR IT
Tempt your Fans with a great tagline and then prompt
them to the source of the development.
04 SNEAK PEEK
Whether it’s a recipe, a statistic, a fun fact
or a brilliant insight, offering something
new is a great strategy to increase involvement among
Fans.
05 OFFER ADVICE
Do this by providing a specific picture or hashtag,
changing the tone and language you use, or talking about
niche subject matter.
06 GEO-TARGET
Whether it’s an inspiring or funny quote, an easily-agreed-
upon opinion, or an interesting fact, appealing to the world
at large is a great way to garner some quick and easy likes.
07 THE APPEAL
Your Fans will respond more enthusiastically and more
often if they feel you’re engaging with them as individuals.
08 SHOWCASE
Use a cute or appealing image
09 GO ADORABLE
People expect to see celebrities and historical figures so a
genuine face, with a story behind it, can be a powerful tool
to drive participation.
10 USE REAL PEOPLE
Depending on your social media persona and tone, using a
meme or humorous Ecard can be a great way to engage
with your Fans.
11 MEMES
QUESTIONS
1 - In your opinion, which tip is the best one? 2 - Have you ever got engaged by any of these tips?
THANKS!