Post on 28-Jul-2015
The US Fundraising Primer for EU companies.
@PiotrWilam Innovation Nest
Financial Roadmap
There are three types of startups
Disclaimer: this deck is about B2B startups that start in Europe and go to US.
★ B2B
★ consumer
★ deep technology (both B2B and consumer)
What stage is your company at?
to build a prototype and get positive feedback from customers.
Pre-seed Money
Seed
the first sales ($10-20k MRR)
Seed 2
achieving scalable sales (from $10-20k - $100-150k MRR)
Round A
growth (from $100-150k - $1M MRR)
Rule of thumb size of investments
$25 - 100k
Pre-seed Money
Seed 2
$500k - $3M
Round A
$3M - $8M
Seed
$100 - 500k
What is your market & your motivation?
Your market is in Europe
Do you want to be in US or in Europe?
Your market is in US
Do you want to be in US or in Europe?
The choice is
EUThe choice is obvious
US
The choice is obvious
EU Rather wait or change market or motivation
Tough.
EU
EU
US
US
M O T I V A T I O NC
US
TO
ME
RS
Four cases how to fundraise in the US
Accelerators
others
Estimote
Growbots, Nativetap
Seed 2
$1,6m
from: Alex Rosen, Freestyle Capital, IDG Ventures USA, Gil Penchina, Innovation Nest, Andreessen Horowitz
UXPin
$9,8m
from: Learn Capital, Runa Capital, Point Nine Capital, General Catalyst Partners
Brainly
Round A
Platforms
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Let me summarize
★ Accelerators
★ Seed 2
★ Round A
★ Platforms
What are the four cases of how to fundraise in the US?
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@PiotrWilam
www.innovationnest.co