The Ultimate gift

Post on 02-Jul-2015

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Are you running out of idea for your next father's gift ? Don't worry we have an experiment for him that he will recall for years !!!

Transcript of The Ultimate gift

THE ULTIMATE GIFT YOU HAVE EVER OFFERED

Several times a year

You have the possibility to celebrate an event

When you received the invitation,

You’re so

excited!!!

Because you know that you will have good time with the people you love.

Some seconds after, there is always a minor detail that disturbs you.

The gift !!!

What on earth, will

you be able to offer ?

If we take your father’s birthday as an example,…

He already has everything

Last marvelous book

The bottle of wine to own in your cellar

The famous pipe

The indispensable family portrait

The 43th golf equipment

The event is coming and you still don’t have any clue about what you will offer.

This time you want to win the race of the most original gift.

You remember your past

experience in the quest of the

perfect gift…

When you offered this exciting ants maze.

It may be a bit too original for your father.

If you are looking for a 5 starts gift …

FunnyCustomizedOriginalEnabling proudLasting pleasure

You must find something

The gift is not important, it is the fun procured by the gift that matters.

That’s why it is important to focus on the gift but also the way you introduce it.

1. The gift itself.

To meet customization, we propose to focus on the character himself.

To meet emotion and leverage proud, we propose to focus on bringing back memories.

Cartoons customized are always funny and well received.

This is the main idea of our gift

Funny customized cartoons recalling good past experiences.

To make the pleasure last longer,

we transform this cartoon into a 1000

pieces puzzle.

With this funny customized puzzle, we meet the 5 objectives we were looking for our gift.

Funny

CustomizedOriginal

Enabling proudLasting pleasure

2. The pitch.

You have now a good first cartridge with the gift, don’t mess the pitch.

Again the gift is not important, it is the fun produced by the gift that matters.

So we will use MBA sales best technique to make

our pitch.

A. We will tease a little when introducing our gift.

Our puzzle will be picture free on the box to increase the mystery.

Knowing that you know something about this gift, the character doesn’t know.

will trigger tense hardly manageable for him.

The worst is that he knows that you know he doesn’t know about the gift.

B. We will let the character choose the right moment for enjoying his gift.

It is a quality of the puzzle to let the character to start the puzzle when and where he wants.

C. Path is more important than Target

At the beginning of the path to discover your gift, there is mainly surprise

Piece after piece, the character will find some clues to make links between the gift and his memories.

Fun & Joy will replace progressively surprise.

D. Make the path long and difficult and the pleasure will last several weeks.

1000 pieces puzzle with no picture to

guide

When the path ended, the pride will be double.

Having finished this bloody puzzle

Remember all good events of his life.

With this funny gift and the way you pitch it, you got your five stars.

Houston, we have a problem…

I am bad at drawings.

The purpose of this project

is to make everything we

can to support you.

We will develop a website

To help you selecting your avatars …

Among differentstyles

Etc…

Draw your family story…

Pick funny cartoons from our database representing the key events

Don’t forget to add some special features relating to your favorite local team.

you can choose your background

Etc…

And finally

Imagine, you father realizing progressively what his puzzle represents…

I have tested this idea with my father…

And results were…

outstanding!

My gift was the #1 topic of discussion

during 2 weeks.

Those days are definitively behind you, now!

This project is ready to be launched on kickstarter…

…but I need your feedbacks first :

Directly on slideshare or @ juras.seb@gmail.com

Thank you