The Side Project Accelerator Micro-Workshop

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Transcript of The Side Project Accelerator Micro-Workshop

If you don’t build your dream, someone else will hire you to build theirs.

If you don’t build your dream, someone else will hire you to build theirs. ”

– Tony A. Gaskins

The Side Project Accelerator Micro-Workshop

David Tintner & Sagi Shrieber present:

David & Sagi

David Tintner@dmtintner

Sagi Shrieber@sagishrieber

David Tintner@dmtintner

Sagi Shrieber@sagishrieber

Community for designers, developers and creative entrepreneurs

David Tintner@dmtintner

Sagi Shrieber@sagishrieber

The Side Project Accelerator by David Tintner & Sagi Shrieber

“Bye bye dayjob!”

The Side Project Accelerator by David Tintner & Sagi Shrieber

The Side Project Accelerator by David Tintner & Sagi Shrieber

The Side Project Accelerator by David Tintner & Sagi Shrieber

PHILOSOPHY

WRITING

PART 1

PART 2

The Side Project Accelerator by David Tintner & Sagi Shrieber

PHILOSOPHYPART 1/2

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

The Side Project Life Style

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Freedom

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Audience-Driven Product Development

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Time = MoneyTime = Audience

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Am I perceived as a giver or a taker?

Did I give my audience real value, before I tried to take something

from them?

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The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Put yourself out there

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Get in front of people’s facesconsistentl

The Side Project Accelerator by David Tintner & Sagi Shrieber

Obscurity

ENEMYis your

Grant Cardone, The 10x Rule

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Kick fear in the ass

Decide on a format

Set a routine

Get yourself in front of people’s faces

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

BE YOURSELF. BE AUTHENTIC.

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Finding the time

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

It’s all aboutSETTING EXPECTATIONS

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Always w!k on

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Summing Up

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

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03

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05

Summingup

Always work towards your freedom, and make your decisions based on achieving that freedom

We are going to practice audience-driven product development

With every piece of content that you put out, ask yourself, am I a giver or a taker?

Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success

Work on setting expectations and on perfecting “The Switch”

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

01

02

03

04

05

Summingup

Always work towards your freedom, and make your decisions based on achieving that freedom

We are going to practice audience-driven product development

With every piece of content that you put out, ask yourself, am I a giver or a taker?

Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success

Work on setting expectations and on perfecting “The Switch”

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

01

02

03

04

05

Summingup

Always work towards your freedom, and make your decisions based on achieving that freedom

We are going to practice audience-driven product development

With every piece of content that you put out, ask yourself, am I a giver or a taker?

Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success

Work on setting expectations and on perfecting “The Switch”

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

01

02

03

04

05

Summingup

Always work towards your freedom, and make your decisions based on achieving that freedom

We are going to practice audience-driven product development

With every piece of content that you put out, ask yourself, am I a giver or a taker?

Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success

Work on setting expectations and on perfecting “The Switch”

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Always work towards your freedom, and make your decisions based on achieving that freedom

We are going to practice audience-driven product development

With every piece of content that you put out, ask yourself, am I a giver or a taker?

Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success

Work on setting expectations and on perfecting “The Switch”

01

02

03

04

05

Summingup

The Side Project Accelerator by David Tintner & Sagi Shrieber

WRITINGPART 2/2

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Finding your idea

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

What are you most

about?passionate

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

1000

You need only

true fans

The Side Project Accelerator by David Tintner & Sagi Shrieber

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Exercise #15 minutes

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Write down the things that most excite you.

What are you most interested in at work?

What was the last new thing you learned?

What do you most want to learn about?

Exercise #15 minutes

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

What should I write about today?

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

Dotted Line PrincipleThe

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

Dotted Line PrincipleThe

Scribbled 2Pac - Hip Hop poster on Etsy

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Exercise #25 minutes

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

What is the one thing that I know today about this passion that I wish someone told me earlier?

What do I want to study about this passion? Is there something that I want to find out for myself?

What is the smallest, most simple thing that I know about this that can give my readers 80% of the value I want to provide?

Exercise #25 minutes

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Exercise #2Prioritize

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

Let’s get down with writing!

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The Writing workflow that we found most effective

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article01

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article

Turn those bullets into paragraphs

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02

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article

Turn those bullets into paragraphs

Write an intro and outro paragraph

01

02

03

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article

Turn those bullets into paragraphs

Write an intro and outro paragraph

Images + featured image + social media image

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02

03

04

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article

Turn those bullets into paragraphs

Write an intro and outro paragraph

Images + featured image + social media image

Run some final editing

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02

03

04

05

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article

Turn those bullets into paragraphs

Write an intro and outro paragraph

Images + featured image + social media image

Run some final editing

Publish the post (yay!)

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02

03

04

05

06

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The 7 stagewriting

workflowWrite bullets to map out your article

Turn those bullets into paragraphs

Write an intro and outro paragraph

Images + featured image + social media image

Run some final editing

Publish the post (yay!)

Then promote your post

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The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

5 minute drill / over time / while at work

#1 - Map it out with Bullets

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Exercise #35 minutes

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 1/2: THE PHILOSOPHY

Be in the mentality of a “Braindump” and don’t over think!

Write just bullets, nothing more than that. 1 word to 2 sentences each

The bullets should be IN NO PARTICULAR ORDER

You can also add sub-bullets. Again - in no particular order

Exercise #35 minutes

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

#2 - Turn your bullets into paragraphs

Where to go from here:

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

Elevate your search quality by giving VALUE with your content!

Don’t bother with SEO!

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

“how may I help?”

The

approach

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

EmotionCreate

The Side Project Accelerator by David Tintner & Sagi Shrieber

PART 2/2: WRITING

hackingui.com/sideprojects

facebook.com/groups/sideprojects

Thank YouDavid & Sagi

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