The Rise of the Creative Economy

Post on 13-Jan-2017

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Transcript of The Rise of the Creative Economy

THE RISE OF A CREATIVE ECONOMY

THE STORY OF WORK

Hunter Gather

Hunter Gather Farmer

Neolithic Revolution Urban Revolution

Farmer Merchant Soldior Artisan

Invention of Writing

Farmer Merchant Soldior

Construction Trader

Philosopher Journalist Historian Teacher

Entertainer Lawyer

Politician

Trader Philosopher Journalist Historian Teacher

Entertainer Lawyer

Politician Scientist

Miner Marketer

Factory Worker Engineer

Mathematician Craftsman

Doctor Nurse

Mechanic Tailor

Industrial Revolution

21st Century Jobs (Stock Photo)

10,000 BC Jobs (Stock Photo)

THE TRENDS

% WHO GROW THEIR OWN FOOD

% CAREERS THAT DO NOT REQUIRE EDUCATION

% CAREERS THAT REQUIRE EDUCATION

% CAREERS THAT REQUIRE ARTISTIC CREATIVITY

AUTOMATION

THE LANGUAGE TEST

COULD YOU TEACH SOMEONE, WHOM YOU HAVE NEVER MET BEFORE, HOW TO DO THE TASK YOU’RE DOING WITHOUT COMMUNICATING VERBALLY?

THEN YES - IT CAN BE AUTOMATED.

DECLINE OF AGRICULTURE LABOR

REASONS FOR DECLINE

Robots & Automation More Productive Seeds, Drugs, Pesticides and Processes

DECLINE OF LOW-SKILLED LABOR IN MANUFACTURING

REASONS FOR DECLINE

Robots & Automation Cheaper Offshore Labor

WHENEVER THE RESOURCES NEEDED TO FULFILL BASIC HUMAN NEEDS DECREASECREATIVITY FLOURISHES.

IN THE 21ST CENTURY HIGH SKILL JOBS WILL BE AUTOMATED TOO…

IN THE 20TH CENTURY LOW SKILL JOBS WERE AUTOMATED…

AUTOMATION OF KNOWLEDGE WORK:

“WE DEFINE KNOWLEDGE WORK AUTOMATION AS THE USE OF COMPUTERS TO PERFORM TASKS THAT RELY ON COMPLEX ANALYSES, SUBTLE JUDGMENTS, AND CREATIVE PROBLEM SOLVING. […] THESE CAPABILITIES NOT ONLY EXTEND COMPUTING INTO NEW REALMS (FOR EXAMPLE, THE ABILITY TO “LEARN” AND MAKE BASIC JUDGMENTS), BUT ALSO CREATE NEW RELATIONSHIPS BETWEEN KNOWLEDGE WORKERS AND MACHINES.”

MCKINSEY

THE CREATIVE ECONOMY

Anything you can build I can build better

YOU IMAGINE IT, BUT LET THE ROBOTS BUILD IT.

FEEDBACK CYCLES & 20-SOMETHING BILLIONAIRES

- WHY ARE THERE SO MANY 20-SOMETHING BILLIONAIRES IN TECH, BUT NOT IN SAY THE AUTO INDUSTRY?

- TECH IS: - CHEAP TO GET INTO - LIGHTNING FAST FEEDBACK CYCLES - A LARGE AUDIENCE WHO CAN ACCESS YOUR PRODUCT WITHOUT

CONSIDERATION OF LOGISTICS

INDUSTRIES IN EARLY STAGES OF AUTOMATION

DOCTORS & SURGEONS (IBM WATSON, UCLA) SALES & LEAD GENERATION (MARKETO) EXECUTIVE ASSISTANTS (X, ASSISTANT.AI) CUSTOMER SUPPORT (AMERICALL) CORPORATE IT (ANSIBLE, TANIUM, CHEF) COMPUTER PROGRAMMER (DROPSOURCE) PROFESSINAL DRIVERS (GOOGLE, UBER, APPLE) CASHIERS (FUJITSU)

The Creatives (designers & inventors)

The Builders (assemblers & engineers)

The Organizers (administrators)

EXPECT THE MOST GAINS IN IMPORTANCE

The Marketers (marketers)

The Educators (teachers)

The Lawmakers (Politicians, Lawyers, Enforcement)

The Bankers (those who manage the money)

THE ARCHITECTS WILL BECOME THE BUILDERS & THE BUILDERS MAY NO LONGER EXIST

THERE HAS ALWAYS BEEN A GAP BETWEEN THE PEOPLE WHO HAVE AN IDEA & THE PEOPLE WHO CAN BRING THAT IDEA TO LIFE

TECHNOLOGY THAT SUPPORTS CREATIVE PEOPLE IS EXPANDING RAPIDLY

WE ARE APPROACHING A POINT WHERE THE ARCHITECTS, SCIENTISTS, ENGINEERS, ENTREPRENEURS & ARTISTS CAN REALIZE THEIR VISIONS INDEPENDENTLY AND WITH FEW RESOURCES

TECHNOLOGIES CONTRIBUTING TO THIS SHIFT

3D PRINTING CAD / SIMULATION PROGRAMS ONLINE PUBLISHING WYSIWYG SOFTWARE DEVELOPMENT OPEN HARDWARE / SOFTWARE AFFORDABLE LAB EQUIPMENT

ONE DAY MOST INDUSTRIES MAY SHARE THE SAME FEEDBACK CYCLES AND LOW BARRIERS TO ENTRY AS THE TECH INDUSTRY

RAPIDLY PROTOTYPE, TEST AND SELL DESIGNS FOR A 3D PRINTED GOOD

CREATE YOUR OWN MOVIES,TV STATIONS, BOOKS AND MAGAZINES (ALREADY HAVE THIS)

BUILD COMPLEX CUSTOM SOFTWARE IN DAYS INSTEAD OF MONTHS.

PRINT A CUSTOMIZED PCB FROM YOUR DORM ROOM

WHAT TO EXPECT?

- ENHANCED ABILITY TO IMAGINE AND BUILD NEW IDEAS - MORE PARTICIPATION IN CREATIVE PROFESSIONS - FASTER TECHNOLOGICAL EVOLUTION

QUESTIONS?