Post on 17-Dec-2015
the inori storithe stori begins in 1992, when eric amsalem made his way to japan to found his own jewelry business. but it wasn’t until 3 years after that his dream began to come to life – the dream to create elegant, stunning jewelry everyone could wear. that is when inori was born.
today, inori has evolved into a complete collection of unique, eye-catching jewelry. each inori piece has a slick look and feel, and every piece is crafted with quality and comfort in mind. inori is a japanese word which means prayer, adoration or invocation. inori is an expression of balance, which we portray in our jewelry…
be stunning.
316L stainless steel• highly reflective• hypoallergenic, non-reactive• no skin irritation• no nickel release• no rusting• no tarnishing• unbreakable• easy to maintain
be colorful.
physical vapor deposition (pvd)physical vapor deposition is a wear-resistant thin-film
coating giving inori jewelry its beautiful and bold color. each color is applied using a different technique. yellow gold and pink gold tones actually contain real gold while black and blue tones are created by specific timing and temperature.