The Future Shopper: How Attitudes and Technology Reshaped the Way We Shop

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Transcript of The Future Shopper: How Attitudes and Technology Reshaped the Way We Shop

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The  Future  Shopper  How  ABtudes  and  Technologies  Reshaped  the  Way  We  Shop  Moderator:  Craig  Wood  Head  of  Advisory  Services  October  15,  2013  

 

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Craig  Wood  Head  of  Advisory  Services    

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A strategic insight & innovation consultancy

 A mix of marketing and innovation consultants, researchers and futures experts

 Teams in Europe, North America, Latin America, and Asia

 A Kantar company within WPP

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Our  Panelists  

John Breen Head of Industry, Retail Google

Kim Dixon EVP and COO FedEx Office

Matt Thompson Dir, Digital and E-Commerce The Kroger Company

!

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The  old  and  new  are  colliding  

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The  shopper  context  has  changed  for  good  

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“We  overes/mate  the  change  that  will  occur  in  the  next  two  years  and  underes/mate  the  change  that  will  occur  in  the  next  ten”          

                   Bill  Gates  

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From  ‘e-­‐commerce’  to  ‘everywhere  commerce’  

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Closing  thoughts  

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“The  greatest  danger  in  Emes  of  turbulence  is  not  the  turbulence;  it  is  to  act  with  yesterday's  logic”    

Peter  Drucker  

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Thanks  to  our  Panelists  

John Breen Head of Industry, Retail Google

Kim Dixon EVP and COO FedEx Office

Matt Thompson Dir, Digital and E-Commerce The Kroger Company

!

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Follow  the  Money:  Turning  Valleys  into  Peaks  Through  a  New  Model  of  Marke/ng  Engagement  and  Consumer  Choice  

Thought leadership presentation from J. Walker Smith, Executive Chairman Tuesday at 4:15 p.m. Location: Room W184bc

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www.thefuturescompany.com/DMA    

To  download  info  from  today’s  session:  

The  New  Rules  for  Retail  

The  Future  Shopper  Report