The Ever Changing Design of the Wb

the ever changing

DESIGN OF THE WEB

martha rettigmarch 28th, 2013

Friday, March 29, 13

MARTHA RETTIG

@artimated

MassArt h!p://www.massart.edu/

Dynimic Media Instituteh!p://dynamicmediainstitute.org/

Boston Front-End Developers Meetuph!p://www.meetup.com/Boston-Frontend-Developers/

StartUp Institute Bostonh!p://www.startupinstitute.com/

What is the Web?

Wikipedia Says •The world wide web is a system of interlinked hypertext documents accessed via the Internet. With a web browser, one can view web pages that may contain text, images, videos, and other multimedia and navigate between them via hyperlinks.

http://upload.wikimedia.org/wikipedia/commons/d/d2/Internet_map_1024.jpg

Merriam-Webster •a part of the Internet accessed through a graphical user interface and containing documents o!en connected by hyperlinks

the web is...

DESKTOP

TABLET

http://www.sxc.hu/photo/343555

the web is

EVERYWHERE

the web is

CONTENT

What is Design?

Merriam-Webster •: to create, fashion, execute, or construct according to plan

: to conceive and plan out in the mind

to devise for a specific function or end

:to make a drawing, pa"ern, or sketch of

“Design is devising courses of action aimed at changing existing situations into preferred ones.-Herbert Simon

“Design is not just what it looks like and feels like. Design is how it works.-Steve Jobs

“Design is the method of pu!ing form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.-Paul Rand

What is Web Design?

“The primary design principle underlying the Web is universality...it should be accessible from any kind of hardware that can connect to the Internet: stationary or mobile, small screen or large.-Tim Berners-Lee

roles in web design

WEB DESIGNER

roles in web design

UX DESIGNER

roles in web design

UI DESIGNER

roles in web design

FRONT-ENDDESIGNER

roles in web design

INTERACTIONDESIGNER

I am a

DESIGNER

“It’s time to throw out the rituals of the printed page, and to engage with the medium of the web and it’s own nature.-John Allsopp

WEB DESIGNwhat’s happening now?

TRENDYCOOL FONTSPARALLAX SCROLLING

NEW STYLESSKEUOMORPHISMFLAT DESIGN

http://rouxatparliamentsquare.co.uk/

http://cpeople.ru/#start

http://rouxatparliamentsquare.co.uk/

http://trentwalton.com/2011/11/18/workspace/

http://www.heartscryindia.org/

http://kojo.com.au/content/

http://lostworldsfairs.com/eldorado/

http://typespiration.com

http://www.360langstrasse.sf.tv/page/

http://www.letstravelsomewhere.com/

http://etchapps.com/

http://www.silktricky.com/#/home

http://www.facesofnyfw.com/

http://www.frenchcuisse.com/

http://pinterest.com/

http://middlemojo.com/

http://minimalmonkey.com/

http://www.trackemfindemkillem.com/

http://www.thesearethings.com/

http://jessandruss.us/

http://futureinsightslive.com/las-vegas-2013/

http://trufcreative.com/

http://www.sennep.com/

we could talk for hours about aesthetics.

but that’s not what I’m going to talk about....

tonight I’m going to talk about

MOBILE,USERS,

& TOOLS

MOBILE =really anything that

has an internet connection

SMARTPHONE Sales OVERTOOK PC Sales

Personal Computers

Smartphones

Tablets

100,000,000

200,000,000

300,000,000

400,000,000

500,000,000

600,000,000

700,000,000

800,000,000

900,000,000

1,000,000,000

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011

Global Internet Device Sales

Source: Gartner, IDC, Strategy Analytics, company filings, BI Untelligence estimates

“mobile web adoption is growing eight times faster than the first wave of PC Internet adoption.-Eric Schmidt

Xtreme Labs suite of testing devices http://tech.xtremelabs.com/an-introduction-to-qa-at-xtreme-labs/

WE CAN’T DESIGN FOR

DEVICES

THE FUTURE WILL BE

AMAZING

http://www.slideshare.net/bradfrostwebSlide by Brad Frost- He’s awesome, check out his stuff

THE FUTURE IS HERE

we can’t CONTROL

all the pixels

we can design

CONTENT

so really I want to talk about

CONTENT + USERS

they are

EVOLVING as our technology evolves

163 MillionFacebook users in the US

of the Population

http://www.socialbakers.com/facebook-statistics/

we make and break

CONVENTIONSas quickly as our

users adapt to them

Above the

http://www.nytimes.com/projects/2012/snow-fall/#/?part=tunnel-creek

bu!ons, pages, calendars

WHAT’S THIS?

consume or

CREATE?

users are their own content

CREATORS & CURATORS

http://mindygledhill.blogspot.com/2012/07/instapoetry-by-mindygledhill.html

what tools do we have?

tools created for

old tools tried to keep us away from the

SOLUTIONS?

rise of the

HYBRID DESIGNER

the lignua franca of the web

HTML & CSS...and a li!le javascript

we might not be implementing the code- but need to understand it

“When we fall in love with our tools, we lose track of what we are really doing, which is communicating.-Aaron Walters

THANK YOU@artimated

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