The DESIGNATION Experience

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Transcript of The DESIGNATION Experience

The

DESIGNATIONExperienceAn Introduction

AGENDA

Intros

What We Teach

Our Approach

Program Structure

Expectations

FAQ

Q&A

Hello, I’m Won.Chief Product Officer and Curriculum Director

Introductions● Your name

● Where you’re from?

● What made you interested in

Designation?

What We Teach

User-CenteredDesign

UX: Definition

UX design is the process of designing (digital or physical) products that are useful, easy to

use, and delightful to interact with.

Usertesting.com

The U in UX

User experience design isn’t just about designing a product that happens to be used by a person.

The U in UX

User experience design revolves around understanding real user needs, and we accomplish this with a user-centered design approach.

User Experience

User Experience

Core Concepts

● User research

● Interaction design

● User modeling

● User flows

● Information architecture

● Heuristic evaluations

● Wireframing

● Prototyping

● Usability Testing

● Quantitative analysis

● Typography

● Color theory

● Branding

● Style Tiles

● Layouts and grids

● Principles of design

● UI patterns

● Microinteractions

● Mobile design

● Web design

User Experience User Interface

Our Approach

Learning by DoingAcademic Philosophy

Academic Philosophy

● Multidisciplinary

● Practical

● Clear

● Engaging

● Applicative

● Collaborative

● Responsive

● Intensive

● Adaptive

● Uncompromising

Experiential Learning

We teach design using active learning.

Our program fosters an experiential

approach to design thinking and design

doing.

This engaged learning process allows for

continuous feedback and maximum

participation between our design students,

faculty, and clients.

The

PROGRAMSTRUCTURE

In-person

The Program

Design Essential UX or UI Virtual Portfolio School

6 weeks 6 weeks 12 weeks

Online

Online Course Goals

Design Essentials

● Intro to software

● Intro to UX/IxD/UI

● Experience developing app

● Understand basic terminology

UX and UI Specific Tracks

● Explore UX or UI concepts in greater

depth

● Software proficiency in key tools

● Emphasis on teamwork

● Focus on project development from

conception to presentation

In-person Goals

Clients

● Learn how to work with

stakeholders

● Build communication skills

● Learn how to work in an agile

environment

● Understand basic terminology

Career

● Build resume, cover letter, online

social profile

● Develop case studies

● Learn how to interview and present

yourself as an applicant

● Create portfolio

Curriculum Path

UI Path

UX Path

Design Essentials

PortfolioSchool

Explore Design Develop Expertise

Acquire Specific SkillsStart Finish

Visual Design

Example Breakdown

UX Essentials

Synthesis & Ideation

UIDesign

User Testing

InteractionDesign

Example Student Portfolio

Example Student Portfolio

Example Student Portfolio

Example Student Portfolio

Expectations

Weekly Meetings

Two Weekly Check-ins

● Concept review & workshop

● Critique

Daily Office Hours

● Questions can be posted on

Slack or emailed.

● Time can be booked with

instructors for added help.

Assignments

● There’s weekly homework.

● All deliverables are graded and provided feedback.

● There’s extra-credit assignments and reading for

even more in-depth learning.

Bootcamp Experience

● DESIGNATION is not standard academia

● Learning through failure

● Your hours and workload will progressively increase with each

phase

● You can be dropped from our program if you fail to do the work.

Hardware Requirements

● Macbook Air or Pro

● 16 GB of RAM (recommended)

Software Requirements

● Slack (free)

● Sketch (50% discount)

● POP (free app)

● Invision (free 1 year trial)

● Adobe CC (for UI students only)

● Axure (free student license, for UX students only)

Student Life

CommonQuestions

Financial Considerations

● $12,800 tuition for the full 24 week program

● $800 for 6 week Design Essentials

● Additional expenses:

○ Macbook: $1300-$2000

○ Software: $100-$200

○ Living expenses (rent, food, etc): $4000-$6000 (for 3 months in Chicago)

○ Transportation: $100-$200/month

FAQ

● You cannot focus on both UX and UI.

● The UX track requires user research and engaging with potential

users, as such fluency in English is a requirement.

○ You must be comfortable interviewing and conducting user testing

● Depending on your qualifications, you may pass out of Design

Essentials and even the Virtual track.

● Career assistance is provided to students contingent upon their

successful completion of a portfolio.

Considerations before joining

● Have a clear understanding of what we want out of our program

before joining.

● Be prepared to work hard!

● Be prepared to collaborate and learn from others.

Q&AAny Questions?