The Business of APIs 2009 - Best Buy

Post on 22-Nov-2014

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What can be done with an API is limited only by imagination. However, what should be done using your API may have a more definable answer. Whether you are planning to leverage your API to extend your business model into new channels or to capture new revenue, it is The Business of APIs.

Transcript of The Business of APIs 2009 - Best Buy

“Best Buy remains the best house on a lousy block.”

Human Potential

Emergent

m.bestbuy.com

Fast Innovation

Try Stuff

remix.bestbuy.com

Remix Challenge

Remix Marketing

Remix Merchandising

Transparency / Trust

Sharing / Curiosity!

True Stories TV Ads

Blogging Rough Cuts!

Listening Machine

Brand Ambassadors

Top Twelpwers

Leadership