10Email Marketing Tools We Use To Get Emails Done

I remember how 10 years ago I was fascinated by companies like 37Signals,

PayPal and Salesforce

Researched how their onboarding process worked

What they were doing to keep people engaged and which

email marketing tools

I still believe that tools are as important as processes, let me explain why

When you have the

right tools, it’s easier to workWhen you

work easy, you save

time Time spent on

tools costs a lot

An email marketing tool for inspiration

#1

Good Email Copy brings you a selection of well-crafted emails from

great companies

Not an email marketing tool per se, but imperative for grammar

#2

Grammarly is a tool that not only saves you from making those dreaded mistakes, (think McDonald’s and its Angus Burger) but helps you become a better writer

A tool for email template building

#3

Litmus, Whether you choose to code your email from scratch or use one of their customizable templates, the

process is smooth sailing

A tool for little graphic creations – a must in every email campaign

#4

Canva is one of my personal favorite graphic design tools

A tool for embedding videos inside emails

#5

BombBomb is an in-email video tool that answers that very need. I find it especially useful for tutorials, or when we

launch a new feature, we’re now working on a lot of great stuff with BombBomb

A tool for list management and delivering emails

#6

Mailchimp is a widely-used and trusted tool

A tool to keep your customers satisfied

#7

Intercom is a tool that allows you to have real conversations through your app or website. Imagine a time when you called

customer service

Two tools for UTM Google Analytics tracking

#8

Setting UTM parameters in your campaigns makes it easier to track clicks, we use this Campaign URL Builder, and you can

also use Raven Tools URL builder too

A tool for quick social sharing

#9

RyanSolutions offers you a tool that generates links with prepopulated content saving you the hassle of creating your

own custom links to Facebook, Twitter, Pinterest, and Google+

One tool to connect them all and in automation bind them

#10

The final icing on the cake before launching your now epic email campaign is to integrate Zapier and to connect all the dot by defining tasks and completing them via automation

The above tools work great for us, but it doesn’t mean that they’re perfect. We had our glitches and differences in the

past, and we’re always on the lookout for better alternatives that might help us improve our email marketing efforts

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