TCI 2014 Innovation and knowledge transference in a cluster user-driven innovation perspective –...

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Innovation and knowledge transference in a cluster user-driven innovation perspective – the Inovcluster experienceTeresa Paiva

Academic 2: Industrial Trends, Innovation and the Cluster Ecosystems

11 November 2014

Innovation and knowledge transference in a cluster user-driven

innovation perspective – the Inovcluster experience

Teresa PaivaCláudia Domingues

• Who we are

• Theoretical framework

• Model of knowledge and innovation transfer

• Case study

OVERVIEW

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Cluster Agro-Industrial do Centro

WHO WE ARE

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Associates

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Milk and dairy products

Wine and vine

Olive oil

Fish

Cereals

Meat

Fruits and vegetables

Honey

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INTERVENTION SECTORS

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COLD PACKAGING LOGISTICS EQUIPMENT SUPPLIERS

QUALITY CONTROL

TERRITORIAL AND SECTORIAL

MARKETING

DESIGN, LOCAL LABELLING

COMPLIMENTARY SECTORS

Enterprises Main Difficulties

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Lack of competences and abilities on

innovation management and

research

Collective Strategy

Efficiency

Network Governance and Regional Branding

Platforms for Innovation and Intermediation and Scientific and

Technological Transfer

Organizational Competencies and Qualification of Human Capital

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Strategic Axes

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Theoretical framework

Innovation type

• price competition

• new research and technology

• non-recognised consumer needs

Market orientation

• Increase market competitiveness

• Consumer trends

European guidelines

• Smart specialization

• Services innovation

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User-driven Innovation Process

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MODEL

Cluster Network

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Induced mechanism for creating added value cycles

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Relationship between knowledge and value within Inovcluster context

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User-driven activities and IDT projects

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CASE STUDY

Innovation market driven

Search for the right partner to help business need

Market study development

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Relationship between knowledge and value: Inovcluster/ HEI partner and Dão Sul

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New market niche identified

Brand positioning adjustment

Production and sales definition

New product and new market

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Teresa Paivatpaiva@ipg.pt

Cláudia Dominguesclaudiadomingues@inovcluster.com

Luis Pinto de Andradeluispa@ipcb.pt

geral@inovcluster.pt

www.inovcluster.ptEdifício do Centro de Apoio Tecnológico Agro-Alimentar

Zona Industrial de Castelo Branco, Rua A6000-459 Castelo Branco

Tel. +351 272 349 100 Fax. +351 272 349 101

CONTACTS