Post on 14-Aug-2015
About Takoomi
With Premium inventory, deep know-how and unmatchable optimization technology, Takoomi
identifies and acquire deliver most relevant quality users to our global advertisers bringing resulting
optimal RPU.
While more than 50% of display, in-app and video ads are being ignored, we bring our clients 100%
measured success to every ad unit we serve with programmatic efficiency.
Among our clients are biggest brands such as…
Smart User Acquisition
We combine passive user data with inventory and cross-reference behavioral patterns that are precise and still
scalable.
Our innovative technology allows us to find multiple needles in the digital haystack that everyone is looking for.
• Integration of multiple tracking pixels
• Initial Campaign Review
• Creating initial dedicated materials and messageCreative assessment based on publishers and demographics
P l a n
• Targeting to most relevant inventory
• Big Data collection (Pattern to Product match)
• All parameters are optimized to deepest resolutionCarrier, devices, operation systems, browsers, apps, mobile sites, locations, etc.
O p t i m i z e
• Adjustments are taken to achieve most optimal RPUby focusing on highest performing materials and most efficient media placements
were we identify high volumes of quality users.
E x e c u t e
Takoomi’s unchallenged MO delivers THE USERS YOU NEED
Mobile Video ads
Native ads
In – app
Mobile sites
Mobile Premium Inventory
We pick our publishers ourselves, leaving behind fraudulent activity and below-the-fold spots.
With our own technology implemented, we catch impressions that matter to you!
Choose between a wide selection of media types, all based on your KPIs and brand-lift goals!
Burst ads
Rich media
Turning Chaos
into Order
3.60%2.82% 2.95% 3.04%
2.42%
1.91% 1.66% 1.26%
T-MOBILE VERIZON WIFI AT&T
Differences between operators' impact on game app installs and sales CR ratio in US
Installs CR Sales CR
0.00%
0.50%
1.00%
1.50%
2.00%
2.50%
3.00%
8 10 12 14 16 18 20 22 0 2 4 6
Dating Apps Install Rate M/F Users Per Hour
Female Male
6.26%
1.35%
Early adopters All others
Targeting Early Adopters - App Install Rate
Big Data implementation by Takoomi
Collection of passive
parameters
Cross platform user tagging
from desktop to mobile and
tablets
Unlimited event
tracking
Machine learning backed by big data and patent pending
algorithms
User profiling engine
populated with more than three
years of data
Contact us
Address5th Ha’arad St. Tel-Aviv 69710 ISRAEL
Tel + 972-527-024-132 Fax + 972-774-702-407
Email media@takoomi.comWebsite www.takoomi.com