Sympathy Flowers

Post on 15-Jan-2016

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Sympathy Flowers. Sympathy Flowers. Important segment of retail business pieces sent to the funeral home permanent flowers and potted plants for cemetery. Sympathy flowers. “bread and butter” income for shops not a seasonal sale needed throughout the year. Sympathy flowers. - PowerPoint PPT Presentation

Transcript of Sympathy Flowers

Sympathy Flowers

Sympathy Flowers• Important segment of retail

business

• pieces sent to the funeral home

• permanent flowers and potted plants for cemetery

Sympathy flowers• “bread and butter” income

for shops

• not a seasonal sale

• needed throughout the year

Sympathy flowers• provide steady income for

the florist

• competition among shops is keen

Sympathy flowers• area customs and traditions

are important

• must cooperate with customer and funeral home

Sympathy flowers• sent as a tribute to the

deceased

• an expression of love and sympathy for the surviving family

Sympathy flowers• orders are taken, designed

and delivered quickly

• can require extra hours on evenings and weekends

Sympathy flowers• family members will usually

speak with the florist to order the main arrangements

• casket sprays

Sympathy flowers• family may need to rely on

the florist for assistance in choosing flowers and style

Basic designs• size and style vary based

upon customer request

• most common include:

• casket sprays

• standing sprays

Basic designs• wreaths

• baskets

• arrangements

• green and blooming plants

Each piece• is tagged with a card giving

the name of the deceased and the sender

Each piece• double cards are popular -

half of the card is given to the family, the other half stays on the arrangement

Card• includes a description of the

piece

• this helps family to remember the piece when sending acknowledgements

Card• address of sender may also

be included

Casket sprays• also called covers

• sits on the lid of the casket

• most elaborate piece

• generally purchased by the closest family members

Casket sprays• three sizes

• full couch

• three quarters

• half couch

Casket sprays• 3/4 and 1/2 are the most popular

• full couch are the most expensive and difficult to handle if the casket is to be opened.

Sprays• most popular piece ordered

• may be single or double

• single spray has a bow at one end with flowers extending to the other end

Sprays• designed to be displayed on a

special frame that holds up to one dozen sprays along the sides or end of the casket

Sprays• single are less expensive than

double sprays and wreaths

• offers customer a broad price range

• price is determined by the type of flowers used

Sprays• a bow is added and filler

flowers are placed around the bow and between the primary flowers

Sprays• double sprays are called standing

sprays

• they are displayed on wire easels.

• Dixon picks attach the styrofoam to the easel

Sprays• two wooden picks attached

on opposite ends of a flexible metal strip

• double sprays are often placed alongside the casket

Sprays• usually an oval, diamond, or

triangular shape

• bow is placed in the center with flowers extending in both directions

Sprays• may be hand tied with the

natural stems showing

• do not have a source of water and must be delivered the day of the funeral

Sprays• hand tied are not practical for

this reason

• many use floral foam soaked in preservative and water

• flowers stay fresh longer

Sprays• a block of styrofoam may

also be used

• this adds strength to the arrangement

• makes delivery easier

Sprays• flowers are placed in water

picks and inserted into the styrofoam

Wreaths• constructed in a similar

manner to sprays

• wreath forms are made of styrofoam, straw, or plastic casing filled with floral foam

Wreaths• may also use natural

grapevine wreaths

• range in size from 12 - 30 inches in diameter

Wreaths• may add accessories to the

center

• bibles are popular - taken home by the family as a memento

Baskets• plastic, metal, papier mache

• grapevine may also be used

• often a plastic liner is used inside the basket to hold water

Baskets• most common flowers

• gladioli

• carnations

• mums

• poppons

Baskets• roses and lillies may be

added to increase the value of the basket

• arrangement is usually triangular or fan shaped

Baskets• bows are often added

• script is often added to the ribbon streamer

• Mother, Father

• Friend, Grandfather etc.

Other designs• many times florists are asked

to incorporate an insignia or logo of a group or club which the deceased belonged to

Other designs• hearts and crosses are popular

• living plants

• blooming plants

• potted plants are decorated with bows