Sustainable Success by Valuable Communications

Post on 22-Apr-2015

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All you need to know how to survive in the digital age doing a better, valuable communications job. As a marketing communication professional or as a business leader. I you like our ideas feel free to contact us.

Transcript of Sustainable Success by Valuable Communications

Sustainable Success+ by Valuable Communications!

Advertising as harassment communication !

Push-Advertising (purely sender-driven) !

On Buzz-Words/Claims reduced to Content Staccato

What is NOT Valuable Communications?

Meaningful final exchange of Ideas, opinions, insights, Facts and recommendations for action! !

This is Valuable Communications:

Emphatic Care (with Charm and Esprit!) !!

Reliable Link between Demand and Supply

This is Valuable Communications:

1. Creates sustainable Relationships (equally with customers, employees, partners, mediators)

2. Convinced sustained by Honesty and Authenticity

!

3. Permits und enables Innovation of products, services, business models

Effectiveness of Valuable Communications!

What hinders Valuable Communications?

1.Analog Thinking in a digital world

2. Marketing ignorance and penetrance hunting for revenues like a chicken without a head

3.Inadequate communication skills in the management (Communication competencies can’t be delegated!)

What inspires Valuable Communications?!

Interaction Lust + conversation Passion

Sovereign Attention + ability to Anticipate

Dealing in the best way with all relevant technologies for

Presentation, Media Work, Interaction

We share our knowledge

and expertise to make communication in the digital age valuable.

We enable our customers and partners

a profitable appreciation of its market activities.

We combine the strengths of our strong

culture & creative industries with the

requirements of economic leadership.

Contact:!

@ValueCommAG (Twitter) https://facebook.com/ValueCommunicationAG

http://www.linkedin.com/in/andreasweberText and © 2014: Andreas Weber

Illustrations: Lidia Lukianova!