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STR Global Client Event @2013 STR Global www.strglobal.com www.strglobal.com
STR Global
Client Breakfast Briefing
Grand Connaught Rooms
29th October 2013
STR Global Client Event @2013 STR Global
STR Global Client Event @2013 STR Global www.strglobal.com
Our participants
As of September 2013
+30,000 hotels
+3.9 m rooms
+800 hotels
+160,000 rooms
+600 hotels
+100,000 rooms
+47,000 hotels
+6.4m rooms
+8,000 hotels
+1,1 m rooms
+5,000 hotels
+1 m rooms
+400 hotels
+120,000 rooms
STR Global Client Event @2013 STR Global www.strglobal.com
Global performance
RevPAR YTD September 2013 (USD)
- 4.1%
+ 5.4%
+5.1%
+ 0.6%€
STR Global Client Event @2013 STR Global www.strglobal.com www.strglobal.com
Europe +4.4%
+0.6% YTD 13
YE 12
RevPAR % Chg €
STR Global Client Event @2013 STR Global www.strglobal.com
Europe Room Supply and Demand %Chg
-8%
-6%
-4%
-2%
0%
2%
4%
6%
8%
2005 2006 2007 2008 2009 2010 2011 2012
Supply % Chg Demand % Chg
12 months moving average YE 2005 to September 2013
Nov ‘10
6.8%
Jul ‘09
-7.3%
Sep‘13
2.8%
Jun’12
2.1%
STR Global Client Event @2013 STR Global www.strglobal.com
Europe Occ and ADR %Chg
-14%
-12%
-10%
-8%
-6%
-4%
-2%
0%
2%
4%
6%
8%
2005 2006 2007 2008 2009 2010 2011 2012
Occ % Chg ADR % Chg
12 month moving average YE 2005 to September 2013
Sep ‘13
1.8%
May ‘11
5.7% Jan ‘11
5.4%
Jul ‘09
-8.4% Nov ‘09
-11.5%
Sep ‘13
-0.4%
STR Global Client Event @2013 STR Global www.strglobal.com
Europe actual performance
0 €
20 €
40 €
60 €
80 €
100 €
120 €
0
200,000,000
400,000,000
600,000,000
800,000,000
1,000,000,000
1,200,000,000
1,400,000,000
1,600,000,000
1,800,000,000
2005 2006 2007 2008 2009 2010 2011 2012
Supply Demand RevPAR
12 month moving average YE 2005 to September 2013
STR Global Client Event @2013 STR Global www.strglobal.com
Europe Classes Occ and ADR
0 €
50 €
100 €
150 €
200 €
250 €
300 €
60%
65%
70%
75%
80%
85%
Luxury Upper Upscale Upscale Upper Midscale Midscale/Economy
Occ 12 Occ 13 ADR 12 ADR 13
+1.8 +2.3 +1.8 +1.1 +3.9
-2.7 -2.0 -0.7
-1.9
-0.3
YTD September 2012 & 2013
STR Global Client Event @2013 STR Global www.strglobal.com
European Countries RevPAR % Chg
YTD September 2013 (local currency)
-30.0
-20.0
-10.0
0.0
10.0
20.0
30.0
East North South West
STR Global Client Event @2013 STR Global www.strglobal.com
• -18.0 % Warsaw
• - 6.8% Madrid
• - 6.6% Tel Aviv
• - 6.2% Vienna
• - 5.7% Helsinki
Top and Bottom 5 Markets, YTD September 2013 (local currency)
Europe Markets RevPAR % Chg
• + 7.7 % Edinburgh
• + 9.7% Budapest
• + 10.3% Dublin
• + 11.7% Copenhagen
• + 16.6% Vilnius
STR Global Client Event @2013 STR Global www.strglobal.com
P&L 2012 GOPPAR % Chg
15.8
18.6
23.6
26.3
26.8
23.8
22.3
17.2
16.1
13.8
0 5 10 15 20 25 30
POLAND
CZECH REPUBLIC
RUSSIA
HUNGARY
IRELAND
MOSCOW
SAINT PETERSBURG
PRAGUE
AMSTERDAM
LONDON
EUR
CZK
RUB
RUB
EUR
HUF
RUB
CZK
PLN
Top 5 Countries and Markets in Europe (Local Currency)
GBP
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Eurozone Demand & GDP
Quarterly 2004 – 2015F (GDP Source: Oxford Economics)
-15.0
-10.0
-5.0
0.0
5.0
10.0
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014f 2015f
Demand GDP
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Europe Pipeline Top 5 Countries
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Georgia
Tajikistan
Belarus
Kazakhstan
Azerbaijan
Pipeline as a % of existing supply
STR Global Client Event @2013 STR Global www.strglobal.com www.strglobal.com
United Kingdom +1.5%
+2.5% YTD 13
YE 12
RevPAR % Chg £
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RevPAR % Chg
Sept YTD GBP
1.4
%
SEEngland
9.6
%
Scotland
5.4
%
NWEngland
5.6
%
NIreland
0.9
%
NEEngland
-1.7
%
London6
.6%
E Midlands
6.8
%
Yorkshire
5.0
%
WMidlands
4.4
%
Wales
5.4
%
SWEngland
-1.3
%
EEngland
STR Global Client Event @2013 STR Global www.strglobal.com
-15%
-10%
-5%
0%
5%
10%
15%
20%
25%
30%
Occ ADR
Key Cities – UK Occ and ADR % Chg
YTD September 2013 GBP
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Regional UK -0.6%
+4.4% YTD 13
YE 12
RevPAR % Chg £
STR Global Client Event @2013 STR Global www.strglobal.com
Regional UK Classes Supply and Demand % Chg
0%
2%
4%
6%
8%
10%
12%
Luxury Upper Upscale Upscale Upper Midscale Midscale/Economy
Supply Demand
YTD September 2013
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Regional UK Classes
£0.0
£50.0
£100.0
£150.0
£200.0
£250.0
£300.0
60%
65%
70%
75%
80%
85%
Luxury Upper Upscale Upscale Upper Midscale Midscale/Economy
Occ 12 Occ 13 ADR 12 ADR 13
YTD September 2012 & 2013 Occ and ADR in GBP
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London +2.2%
-1.7% YTD 13
YE 12
RevPAR % Chg £
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£133
£110
82.3%
0
10
20
30
40
50
60
70
80
90
100
£0
£20
£40
£60
£80
£100
£120
£140
£160
2011
ADR RevPAR Occ
YTD September 2011 vs YTD September 2013
London Occupancy, ADR and RevPAR
£136
£112
82.3%
0
10
20
30
40
50
60
70
80
90
100
£0
£20
£40
£60
£80
£100
£120
£140
£160
2013
ADR RevPAR Occ
‘13YTD
Supply
growth
4%
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London Classes Supply and Demand % Chg
0%
2%
4%
6%
8%
10%
12%
Luxury Upper Upscale Upscale Upper Midscale Midscale/Economy
Supply Demand
YTD September 2013
STR Global Client Event @2013 STR Global www.strglobal.com
London Classes Occ and ADR
£0
£50
£100
£150
£200
£250
£300
60%
65%
70%
75%
80%
85%
Luxury Upper Upscale Upscale Upper Midscale Midscale/Economy
Occ 12 Occ 13 ADR 12 ADR 13
YTD Sep 2012 & 2013 GBP
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MEA +5.3%
+5.1% YTD 13
YE 12
RevPAR % Chg $
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MEA Countries REvPAR % Chg
YTD September 2013 (local currency)
-30.0
-20.0
-10.0
0.0
10.0
20.0
30.0
Kenya Egypt Mauritius SouthAfrica
Lebanon Jordan SaudiArabia
Qatar UnitedArab
Emirates
Kuwait Bahrain Oman
Africa Middle East
STR Global Client Event @2013 STR Global www.strglobal.com
MEA Overview RevPAR % Chg
YTD September 2013 (local currency)
Beirut -26.9%
Makkah -0.6%
Medina -0.3%
Riyadh 0.4%
Jeddah 9.0%
Dubai +11.0%
Cape Town +16.7%
Cairo -6.3%
Nairobi -4.9%
Doha +9.1%
Sandton & Sur. +10.4%
Manama +10.5%
Abu Dhabi 11.0%
Muscat +15.9%
STR Global Client Event @2013 STR Global www.strglobal.com www.strglobal.com
UAE +4.1%
+10.5%
RevPAR % Chg AED
YE 12
YTD 13
STR Global Client Event @2013 STR Global www.strglobal.com
Abu Dhabi vs Dubai Occ and ADR % chg
YTD 19th October 2013 (daily data) AED
-15%
-10%
-5%
0%
5%
10%
15%
20%
25%
30%
35%
AbuDhabi
Luxury UpperUpscale
Upscale UpperMidscale
Mid &Eco
Dubai Luxury UpperUpscale
Upscale UpperMidscale
Mid &Eco
Occ ADR
Dubai Abu Dhabi
STR Global Client Event @2013 STR Global www.strglobal.com
-15%
-10%
-5%
0%
5%
10%
15%
20%
25%
30%
35%
Occupancy ADR
Dubai Selected Submarkets Occ and ADR % Chg
YTD 19th October 2013 (daily data) AED
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Dubai Selected Submarkets Occ and ADR
AED 50
AED 250
AED 450
AED 650
AED 850
AED 1,050
AED 1,250
AED 1,450
AED 1,650
AED 1,850
AED 2,050
30%
40%
50%
60%
70%
80%
90%
100%
Occupancy ADR $
YTD 19th October 2013 (daily data) AED
STR Global Client Event @2013 STR Global www.strglobal.com
0% 20% 40% 60% 80% 100% 120% 140%
Riyadh
Jeddah
Lagos
Makkah
Al Khobar
Doha
Muscat
Manama
Nigeria
Abu Dhabi
Selected Cities Pipeline MEA
Supply Increase % of existing September 2013
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MEA Pipeline Top 5 Countries
0% 100% 200% 300% 400% 500% 600%
Iraq
Mauritania
Libya
Angola
Rwanda
Pipeline as a % of existing supply
STR Global Client Event @2013 STR Global www.strglobal.com www.strglobal.com
APAC -0.4%
-4.1% YTD 13
YE 12
RevPAR % Chg $
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Asia Pacific RevPAR growth
YTD September 2013 (local currency)
India -3.1
Singapore -1.3
Malaysia +6.2
Indonesia +7.6
Vietnam +8.7
Thailand +15.9
Maldives +20.0
South Korea -8.1
China -5.7
Hong Kong -2.1
Philippines +0.0
Australia +2.1
Taiwan +6.9
Japan +11.5
STR Global Client Event @2013 STR Global www.strglobal.com
APAC Markets RevPAR growth
YTD September 2013 (local currency)
Seoul -13.2%
Delhi-NCR -11.1%
Bali +0.6%
Kuala Lumpur 1.0%
Ho Chi Minh City +1.4%
Osaka +11.2%
Jakarta +11.4%
Beijing -7.4%
Manila -3.1%
Taipei + 4.3%
Sydney + 4.8%
Phuket + 5.4%
Tokyo +12.3%
Bangkok +15.6%
STR Global Client Event @2013 STR Global www.strglobal.com
58%
16%
8%
Malaysia 4%
Thailand 3%
Philippines 3%
Vietnam 2%
Australia 2%
Japan 2%
Singapore 1%
South Korea 1%
18%
Pipeline | Asia Pacific
By country – Q3 2013
STR Global Client Event @2013 STR Global www.strglobal.com
Pipeline | Asia Pacific – Size of properties
By country – Q3 2013
100
150
200
250
300
350
STR Global Client Event @2013 STR Global www.strglobal.com
APAC Pipeline Top 5 Countries
0% 20% 40% 60% 80% 100% 120% 140% 160%
Bangladesh
Mongolia
Myanmar
Sri Lanka
Philippines
Pipeline as a % of existing supply
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Forecast
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Forecast 2014
Occupancy and ADR % Chg (local currency)
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Forecast : 3 key Markets RevPAR % Chg
+3.4% +5.6% +4.4%
2014 Year-end as of Aug 2013 edition (local currency)
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Thank you
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