- 1. Jacob Morgan Principal, Chess Media Group Author of
Twittfaced The State of Enterprise 2.0
2.
- Principal, Chess Media Group
- Author offorthcoming The Collaborative Organization, McGraw
Hill
- Blogger on enterprise and customer collaboration:
SocialBusinessAdviser.com
- Traveler, Chess Lover, and Explorer
3. Why are we here? 4. 5. Social is what happens when you remove
the business value from collaboration 6. 7. The State of Enterprise
2.0 Collaboration Report
- 234 practitioners around the world (34% from Europe)
- 30% over 10,000 employees
- Operations/IT, Sales/Buss.dev, Marketing are top functional
roles
- Technology, Consulting, Professional services companies top
respondents
8. Business Drivers 9. Who sponsors it? 10. Full-feature
platforms 11. Target employee engagement 12. Engagement by company
size 13. Structured or unstructured? 14. Where resistance comes
from 15. Strategy development 16. Value paradox Did you define
KPIs? How close did you come to meeting KPIs? 17. How crucial is
ROI? Was anecdotal evidence enough to justify the investment?
Solving a business problem just as good as ROI? Is solving a
business problem/achieving an objective just as good as showing an
ROI? 18. 19. 5 Key Findings
- Business managers and IT working closer together
- Weak focus on strategy before technology
- Organizations are stuck in the value paradox
- Solving a business problem is as good as showing an ROI
- Combination of Structure/Unstructured approach is most
successful
20. Thank You
- http://bit.ly/e20surveyreport
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