Post on 30-May-2015
Convergent Media Systems
Digital Signage Overview
Convergent Media Systems
Sony Electronics
Pioneers in digital signage industry First network: 1995
Responsible for media to over 45,000 displays that are seen by 5 million+ people every day
Innovative and flexible solutions built around your unique requirements
Ownership
Proven
Reliable
Approach
Trusted Advisor to Blue Chip Clients
Digital Signage Experience
Retail
Digital Signage Experience
Banking
Digital Signage Experience
Cinema
Digital Signage Experience
Quick Service Restaurant
Digital Signage Experience
C-Stores Stadiums and Arenas
Digital Signage Experience
Medical Out of Home
Convergent Approach
Solution Discovery and Design Process
Design solutions around your business objectives.
• Let your goals drive technology
• Develop a solution tailored to meet your needs
• Fully Managed service• Sold direct• Target market
• Banking• Retail• Quick service restaurant
• Applications• Touchscreen• Video walls• Mobile• Menu boards
•Client managed •Sold direct and through channels•Target market
• Retail• Quick service restaurant
•Applications• Touchscreen• Dynamic digital signage• Menu boards
Convergent Digital Signage Solutions
Hosted SolutionContent Distribution: ConvergentContent Management: Customer
Browser based content management for local control
Fully Managed SolutionContent Distribution: ConvergentContent Management: Convergent
Browser based content review and approval
Shared platform
components
Solution FeaturesContent Management
Client
Content Distribution
Convergent
Applications
• Dynamic digital signage• Touchscreen• Menu boards• Dynamic data integration
Markets• Retail• Corporate• QSR• Education
• Healthcare• Corporate
• Easy to use web-based interface for anytime, anywhere access
• Customized template design for unified look across all locations
• Customized POS integration
• Centralized content distribution distribution
• Real-time updates
• Local content management and control
• Role-based access
Solution Features
Solution FeaturesContent Management
Convergent
Content Distribution
Convergent
Applications
• Dynamic digital signage• Video walls• Touchscreen• Menu boards• Live streaming video• Dynamic data integration
Markets• Retail• Corporate• QSR• Public Spaces
• Healthcare• Corporate
• Managed services platform
• Highly configurable and customizable
• Many technology options for maximum flexibility and cost containment
• Supports a host of applications
• Various configurations across different store types—all managed and supported on a single platform
• Vast content options
• Advanced workflows to reduce time
Solution Features
• Multiple display options
• Multiple player options
• Multiple configuration options available on the same platform
• Modular application design
• Cellular, internet or satellite based distribution
• “Store & Forward” and “Live Broadcast”
• Supports all major media file formats
• Supports a number of signage applications
Solution Flexibility
Simple User Interface
• Web based content workflow application
• Role based access for content creators, reviewers and approvers.
• Grant secure access to third parties like your agency.
Hardware
Software
Content Distribution
Content Creation
Network Monitoring
Field Services
System Desig and Integration
Convergent Value Proposition
End-to-End Solutions Designed Around Your Unique Business Objectives
• Vast digital signage experience
• Provide digital signage solutions to over 45,000 screens worldwide
• Depth and range of services
• Managed services so you can outsource your “non-core” capabilities
• Platform approach for maximum flexibility and scalability
• Extensive services offering for the highest quality and uptime
• Award winning content creation
Case Studies
Case Study
Objectives• Implement a highly complex digital
solution to improve signage efficiency and drive sales
Implementation• Over 200 stores with signage in
multiple areas throughout the store • Manage about 200 displays per store
Applications• Stretch screen end cap• TV wall• Signage to tablet devices• Large scale signage in media,
mobile, gaming and movie zones
Best Buy Canada
Case Study
Objectives• New entrant into the mobile market• Enhance new store design with digital signage• Enhance the store experience
Implementation• Fully managed digital signage solution• 30 stores • Several zones within each store (mobile, Internet, cable,
home phone…)• Players and zones operate independently
Cox Communications
Case Study
Objectives• Enhance the Sony brand• Enhance user experience: hands-on with Sony products
Implementation• Prodokol Snap• 25-50 players per store• Players and zones operate independently• All time synchronized
Applications• Change content via mobile phone• Digital signage integrated into in-store audio• Digital fact tag • Auto switching for PlayStation and 3D
Sony Stores
Case Study
Objectives• Drive product sales and customer loyalty
across all Suncor brands• Offset loss of in-store cigarette ad revenue
Implementation• 1-10 players per store across over 500
locations• Players and zones operate independently• Screen synchronization and day parting
Applications• Targeted signage behind cashier• Outdoor signage at drive-thru car wash• Outdoor signage at the gas pump• Branded signage above beverage coolers
Suncor/Petro Canada
Case Study
Objectives• Enhance the Chase brand• Educate customers in-branch
Implementation• Fully managed digital signage solution • Over 650 locations with 2-6 players per
branch• Online workflow for synergy between
Convergent, Chase and agency
Applications• Three synchronized screens behind teller
area• Integration of Bloomberg TV, eliminating
all commercials
Chase Bank
Case Study
Objectives• Expand share of wallet with
existing customers• Reduce perceived
Implementation• 1-2 players per store across
1,500 locations• Unique messaging across
multiple bank brands
Applications• Targeted signage behind teller
Citizens Bank
Case Study
Objectives• Drive revenue through concession• Enhance the user experience
Implementation• Digital menu board solution• Worldwide National Amusement branding• Local manager control
Applications• Integrated into POS system• Change products, pricing locally• Feature high margin items
National Amusements
Digital Signage Case Study
Objectives• Sell more premium products• Customers walked in and looked down at
ice cream• Need them to look up at premium
offerings
Implementation• Digital promotion boards• 3 screens featuring six premium
products• Constant rotation of product
Häagen-Dazs