Join for sustainable citrus!

Scaling under the umbrella

of the IDH covenant!?!

Rural Horizons

Fruit for

Thought

Can we assist Brazilian family farmers in

creating a sustainable future in citrus?

Background

3

Goal is healthy citrus sector in Brazil

Project set up with: Citri (Parana), SAI Platform, AIJN,

Firmenich, Solidaridad & Riedel

Develop, evaluate and test Rural Horizons

4

Rural Horizons

3 steps

Farmers self assessment

Tailor made on-farm improvement plan

Continuous improvement programme & technical assistance

Rural Horizons

Phase I

5

Developed by farmers for farmers

Solidaridad independently engages with farmers

Processors/buyers get aggregated data on group level

Data security meets industry standards

Results of

Phase I

6

Intervention co-developed by 13 farmers

Building on expertise of partners in the chain

Successful inclusion of SAI FSA criteria

Conclusions

Phase I

7

Challenges: greening, labour, chemicals & farm management

Improvement plans good basis for support programme

Variation per farmer and issue

Non-issues: Child labour and deforestation

Roll out Self Assessment to all 53 farms

Peer group benchmark and individual roadmap

Technical assistance to Citri farmers on priority issues

Re Assessment after period of technical assistance

Rural Horizons

Phase II

8

37,5% of the farmers reached SAI FSA Silver level

37,5% only 1 essential question away from Silver

Over 80% increase of acreage under sustainable practices

Increase in workers welfare and safe use of agrochemicals

Results

of Phase II

9

Farmers engagement is essential, role Solidaridad & Citri key

Enable farmers to complete the SA with minimal effort

A more compact Self Assessment needed (and developed)

Clear expectations for all involved on what’s in it for them

Lessons

learned

10

11

Next

steps

Get all Citri farmers to Silver level

Verification audit

Project started in Rio

Grande do sul

Rural Horizons tool in

Starting in Sao Paulo with…

Yes we can assist

Brazilian family

farmers creating a

sustainable future

in citrus!

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And together we can bring it

to the next level…