Social Networking for Career Advancement

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A two part webinar series from People OnTheGo, facilitated by Bernie Borges. Social networking and personal branding strategies for career minded professionals.More than 30 actionable tips.Webinar schedule available at http://www.people-onthego.com/ under Workshops.

Transcript of Social Networking for Career Advancement

5 STRATEGIES TO TURBO CHARGE YOUR JOB SEARCH

By Bernie BorgesFaculty MemberPeople-OnTheGo

Sound Check

Screen Check

If you cannot hear us Make sure you dial the phone number that

was provided to you in the same e-mail where the web-conference login is.

Needing assistance? 1.800.263.6317

Managing Your E-mail Inbox

Using Office ApplicationsCreating compelling documents,

collaborating

Social MediaFacebook, LinkedIn, Twitter, Blogs, more!

Managing prioritiesto-do lists, information overload, time

Getting organizedE-mail, electronic documents, papers

CollaboratingSharing information, publishing…

Productivity in the Workplace

The Monthly Public Webinars people-onthego.com/webinars

Time Management & Organization

Office Applications

Collaboration &Social Media

Business Writing Career Wellness

Executive/Faculty And more!

Today’s AgendaAcquire the Mindset of a TriathleteSocial Networking BasicsSocial Networking AdvancedBecome an Entrepreneur in your Job

SearchGood Enough Isn’t

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Acquire the Mindset of a Triathlete

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Acquire the Mindset of a Triathlete

Set written goals Get a coach Accountability

partner Join clubs Develop a routine Work on your

technique Find educational

resources Make a commitment

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Your Job Search Is Your Job

Written plan Goal Setting & Commitment Daily Routine Accountability coach Measure Action Steps Measure Progress Weekly Reviews Dedicated Workspace Make Time for Exercise

http://money.cnn.com/2010/07/30/news/economy/building_your_brand.fortune/index.htm

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Being Social Media Savvy Not Optional

Are You a Digital Immigrant or Native?

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Are You Likable?

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Are You (Digitally) Invisible?

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Build/Strengthen Your Personal Brand

You are a Brand! For What Do You

Want to Be Known? Comment on

Relevant Blogs Set up RSS

Dashboard of Relevant Content

Share your Expertise Be a Reliable Source

of Content

Build your brand… and expand your career

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http://money.cnn.com/2010/07/30/news/economy/building_your_brand.fortune/index.htm

Set Up RSS Feed of Relevant Content

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http://www.google.com/ig

Professional & Social Credibility

Employers Hire Humans Build your Personal Brand Be Social Share Photos Share your Professional

Expertise Be Visible Volunteer Build Relationships Be Human!

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Professional & Social Credibility

Own Your Name OnlineGoogleSocial NetworksWebsiteBlog

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Secure Vanity URLshttp://www.facebook.com/bernie.borgeshttp://www.linkedin.com/in/bernieborges

Professional & Social Credibility

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SOCIAL NETWORKING BASICS

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Three Social Networking Requisites

Twitter LinkedIn Facebook

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http://www.linkedin.com/in/bernieborges

http://twitter.com/berniebay

http://www.facebook.com/bernie.borges

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Google+

http://gplus.to/BernieBorges

Other Social Networking Sites

Amazon Boomer Authority Quora Slideshare

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LinkedIn Basics 100% Completed

Profile Give

Recommendations Ask for

Recommendations Update your Status

Daily Seek New

Connections Follow Companies of

Interest Join Groups

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Facebook Basics

100% Completed Profile

Paint a Clear Picture of YOU

Connect to Friends and Business Colleagues

Update your Status Daily

Be Social Daily Seek New Connections Follow Companies of

Interest Join Groups 25

Build Social Credibility!

Twitter Basics

100% Completed Profile w/Picture

Be Interesting Share Links to Articles Search/Find Like Minded

People Update Your Status

Multiple Times/Day Follow Friends and

Business Colleagues Mix Professional with

Social Consider multiple Twitter

profiles26

Twitter Facts

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SOCIAL NETWORKING ADVANCED

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LinkedIn Advanced Add all current volunteer

positions to profile Add apps that

differentiate you Amazon Reading List Events, Slideshare,

WordPress

Update your profile periodically

Seek new connections Read connections digest Read company updates Conduct Polls

LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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http://www.slideshare.net/bernbay/risk-mitigation-in-social-media-marketing

LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced Four Ways to Add Connections

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced Connect to Influential People

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LinkedIn Advanced

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Network MiningProfile MiningCompany

Mining

LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

Network MiningCompany Mining

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced Job Searching in LinkedIn

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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LinkedIn Advanced

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Facebook Advanced

Build social credibility

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Secure Vanity URLhttp://www.facebook.com/bernie.borges

Facebook Advanced

Build Lists to Segment Your Connections

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Facebook Advanced

Send Messages of Interest to Lists

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Facebook Advanced

Follow Company Pages Daily

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Facebook Advanced

Record Video Messages

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Facebook Advanced

Review Privacy Settings

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Facebook Advanced

Review Privacy Settings

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Facebook Advanced

Review Photos in Your Profile

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Facebook Advanced

Advertise

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Facebook Advanced

Target Your Advertising

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Twitter Advanced

Schedule Tweets Daily Use Twellow to Find People Give Shoutouts and Retweets Use Twitter Search Share Other’s Content Share Your Content Use & Study Hashtags Set up Columns for Keywords/People to Follow Consider Multiple Twitter Accounts

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Twitter Advanced Schedule Tweets Daily

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Twitter Advanced Use Twellow to Find People to Follow

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Twitter Advanced Give Shoutouts & ReTweets/Engage

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Twitter Advanced

Use www.Search.Twitter.com for Research

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Twitter Advanced

Tweet From Mobile Devices

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http://www.flickr.com/photos/yum9me/4763305262/

Twitter Advanced

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Consider Mix of Demand & Supply Become a “Project Manager” Redefine Definition of “J O B” Become Opportunistic Monetize Your Passion Become a Content Publisher

BE AN ENTREPRENEUR IN YOUR CAREER

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Become a Blogger

Be an Entrepreneur in Job Search

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Become an Affiliate Marketer

Be an Entrepreneur in Job Search

Be an Entrepreneur in Job Search

Be an Entrepreneur in Job Search

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Be an Entrepreneur in Job Search

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Using Brainshark to Promote Content

Be an Entrepreneur in Job Search

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Build Your Personal Brand

Share your Expertise Volunteer Coach Speak Promote Others Always Build Relationships Launch blog/website in your name

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www.bernieborges.com

Build Your Personal Brand

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Build Your Personal Brand

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Become a Publisher of Content

Commit to at least two content assetsBookBlogVideoWhite PapersPodcast Show

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Think Like a Triathlete Be Who You Aspire to Be Get Outside Your Comfort Zone Be a Content Producer Always be Networking Measure Everything You Do

GOOD ENOUGH ISN’T

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Connect with Bernie Borges

Twitter:

http://twitter.com/#!/berniebay

http://twitter.com/#!/berniesnjs

LinkedIn: http://www.linkedin.com/in/bernieborges

Facebook: http://www.facebook.com/bernie.borges

Subscribe to my blogs http://www.findandconvert.com/blog http://www.bernieborges.com/blog

YouTube http://www.youtube.com/user/bernbaybb

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Social Networking for Job Seekers

Training video available online at:www.bernieborges.com/shop

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Additional Workshops In the Same Trackpeople-onthego.com/webinars Social Networking for Career Development

October 21, 2011 9:30 am to 11am PacificOctober 28, 2011 9:30 am to 11am Pacific

Your feedback is greatly appreciated

April 7, 2023 © 2007 People-OnTheGo | All Rights Reserved

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Connect with our learning community Complimentary Lunch & Learn Webinars

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Join our “Accomplishing more with less” groups on Facebook and LinkedIn and connect with me on Twitter (@pierrekhawand)

Good Luck!