Social Networking & Advocacy

Kristin SavardWhite Ribbon Alliance for Safe Motherhood

Overview

• Social Networking• Social Networking in Nigeria• Social Networking for Advocacy (Nigeria & Beyond)• Family Planning Survey Results• Working Together – Next Steps

Film by Erik Qualman

Social Networkingin NIGERIA

Facebook Users in Nigeria4,076,160

January 2011

Age of Nigerian Facebook Users

Gender of Nigerian Facebook Users

• 60% of Twitter users are 21-29 yrs old

• 70% use Twitter as a source for news

• Nigeria has 3rd highest volume of Tweets in Africa

• Most of Nigeria’s newspapers & bloggers have twitter.

News doesn’t break, it tweets

• Nigerians music, stories, entertainment• Youtube.com.ng launched Dec 2011• YouTube Partner Program to help develop

your channel and build an audience• YouTube Feather for slow connections makes

videos more accessible

Collaborate with Partners

Social Networking & Advocacy

Inspire Action

Influence

Policies

Engage Decision Makers

Reach new Audiences

Raise Awareness

Raise Awareness, Reach New Audiences

Collaborate & Inspire Action

Engage Decision Makers, Influence Policies

“In a country long ruled by

inaccessible Big Men, it was

a startling revelation to

realise we could ‘interact’

with the President on

Facebook.”

16,000+ comments!

Enough is Enough and Demand Nigeria

Final Thoughts

• Requires commitment- time & consistency• Make a plan & remember social networking is

a tool and not a solution in itself• Work together

WHAT CAN YOU DO?

Follow/Friend/Fan WRAwww.facebook.com/whiteribbonalliance

www.facebook.com/WRANigeria

www.youtube.com/whiteribbonalliance

www.twitter.com/wraglobal

www.twitter.com/WRANigeria

Thank You!Kristin Savard

White Ribbon Alliance for Safe Motherhoodksavard@whiteribbonalliance.org