Social Media Zen - how to forget yourself and measure what's really important

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Transcript of Social Media Zen - how to forget yourself and measure what's really important

Social Media ZEN

Museum Connections 21-01-2016

How to forget yourself and measure what's really important

SMK - National Gallery of Denmark

Established late 1800s

In central Copenhagen

260.000 works of art spanning 700 years

170 employees

75% government funded

400.000 visitors/year

Disappointed?

Web 2.0

"Fist" by Flickr user nicdalic - Licensed under CC BY-NC-ND 2.0

"Medina By Daniel Åhs Karlsson" by Daniel Åhs Karlsson - Eget arbejde. Licensed under CC BY 3.0 via Wikimedia Commons

Welcome to the 3rd revolution

The physical museumThe building is the museum

smk.dk / louvre.fr November 2004

The virtual museumDigital visitors are real

"Thumbs up!" by Flickr user Kristian Niemi - Licensed under CC BY-NC-ND 2.0

Social media

The multichannel museumThe museum is what the museum does

"Medina By Daniel Åhs Karlsson" by Daniel Åhs Karlsson - Eget arbejde. Licensed under CC BY 3.0 via Wikimedia Commons

The distributed museumThe museum is a source of inspiration

@spyingcph @remosteen @mmhenriksen

@missmillemaria @hkristia @hvenegaard @remosteen

@kattensspind

It's not about YOU

Number of photos X 400 3

Jonas Heide Smithjhs@smk.dk@jonassmith