SOCIAL

MEDIA

FOR

SMALL

BUSINESSPhoto by Rottman Creative on Flickr.com

Social Media is more than two-ways conversation, it encourages discussion, comments, voting and sharing of information.

Social Media Marketing is the term that describes the act of using social networks, online communities, blogs, wikis of any other collaborative Internet form of media for Marketing, Sales, Public Relations and Customer Service.

Photo by Somethin’ New on Flickr.com

WHAT IS SOCIAL MEDIA?

REASONS

TO USE

SOCIAL MEDIA

2/3 of global internet population visit social networks

Nilsen, Global Faces & Networked Places, 2009 Photo by Lance McCord on Flickr.com

Visiting social sites is the 4th most popular online activity

Photo by Krishna De on Flickr.com

Approximately,

2 trillion of Google’s

search daily

Photo by Keso on Flickr.com

The number of articles in English on Wikipedia

2,965,205

100,000,000

Video by RaywilliamJohnson on YouTube.com

Video by CSPAN on YouTube.com

Video by Kacsports on YouTUbe.com

The Number of Videos viewed each day

77% - Percentage of active Internet users who read blogs

Photo by Aeevans on Flickr.com

Photo by Mortenpostrup on Flickr.com

3,000,000

Average number of tweets per day on Twitter.com

By Jeeremie

200,000,000

Number of active users on Facebook

Photo by Psylum on Flickr.com

HOW

USERS

SEE

SOCIAL

MEDIA?

I. Companies should use social media

as a different marketing channel

Photo by Temp13rec. on Flickr.com

II. Listen first and then….

Establish a Real Conversation

Photo by Ricardo Santaella on Flickr.com

III. You should improve your online visibility and

Photo by I’m won on Flickr.com

You should interact with your customers

IV. Building relationship

Photo by AnyMotion on Flickr.com

MORE ABOUT SOCIAL MEDIA

Customer Service

Photo by President Solitaire Hotel and Spa in Bangkok on Flickr.com

MORE ABOUT SOCIAL MEDIA

Public Relations

Photo by arizonaguadian on Flickr.com

MORE ABOUT SOCIAL MEDIA Loyalty

Photo by Kerry on Flickr.com

MORE ABOUT SOCIAL MEDIA

Team Work - Collaboration

Photo by Gbalogh on Flickr.com

MORE ABOUT SOCIAL MEDIA

Networking

Photo by afu007(back in Malasya on Flickr.com

MORE ABOUT SOCIAL MEDIA Though Leader - Authority

Photo by Tisner on Flickr.com

MORE ABOUT SOCIAL MEDIA

Leads and sales generation

Photo by Dreamer 7112 on Flickr.com

WHAT YOU

NEED TO

DO?

DESIGN YOUR COMPANY’S

SOCIAL MEDIA STRATEGY

Photo by Waihey on Flickr.com

ACTION PLAN

Photo by Clairphotography on Flickr.com

Identify Social Key Sites

Start a Conversation

Implement Best Tactics

DON’T BE AFRAID IF YOU NEED HELP ASK FOR IT

Photo by ok_qa on Flickr.com

WHAT SOCIAL MEDIA WILL

DO FOR YOU!

Photo by Intersection Consulting on Flickr.com

IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR PRODUCT, SOCIAL MEDIA WON’T FIX IT

Photo by Keeshagirl14 on Flickr.com

IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR CUSTOMER SERVICE,

SOCIAL MEDIA WILL HELP YOU Photo by adria.richards on Flickr.com

IF YOUR PRODUCT HAS SOME NEGATIVE COMMENTS, SOCIAL MEDIA CAN HELP

Photo by Intersection Consulting on Flickr.com

SOCIAL MEDIA BEST

PRACTICES

RULE # 1

LISTEN

Google Alerts

TweetDeck

RSS

Photo by BL1961 on Flickr.com

RULE # 2

ENGAGE

BE ACTIVE AND SOCIAL

Photo by adria.richards on Flickr.com

RULE # 3 MEASURE

Audience

Engagement

Loyalty

Investment

Influence

Action

Photo by Brooks Elliott on Flickr.com

NOW BE SOCIAL

WE CAN HELP YOU

Photo by caseywest on Flickr.com

WHO WE ARE?

New Social Way was created to provide social media resources to small business owners and solo professionals interested in maximize their online presence and visibility.

I am a Certified Social Media Marketing Specialist Virtual Assistant, I can assist you to create strategic social media plan, then implement that plan to achieve your business goals.

Social Media Marketing Strategy and Action Plan

Social Network Profile-Set up and Management

Social Media Engagement

Social Media Content Marketing Strategy

Video Marketing

Twitter Marketing

Facebook Marketing

Online Reputation Management

Other services related to article submission, blog and forum commenting.

SERVICES

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PLEASE CONTACT US:WWW.NEWSOCIALWAY.COM OR NEWSOCIALWAY.WORDPRESS.COM

ANY QUESTION?

Photo by caseywest on Flickr.com