Social Media and Multiplattform marketing is a hot topic in business, but do the same rules apply for social enterprises and Not-For-Profit organisations? When resources are limited and most of your workforce contributes on a voluntary basis with limited digital media knowledge to begin with it is important to introduce clear, easy-to-follow guidelines to bring everyone on the same page. This example for Think/Act/Change provides an outlines of the organisational goals, target markets, social media guidelines and 'The voice of the organisation' that can be easily adapted to other organisations that face similar challenges
Transcript of Social Media Policy for Social Enterprises - An Example