Social Media for Small Business - those you know and those you don't

Post on 10-May-2015

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A presentation done in Charlottetown addressing the two main types of audiences in social media. The people you know... and those you don't. It attempts to address the different ways in which these people can form a relationahiop with your business.

Transcript of Social Media for Small Business - those you know and those you don't

Social Mediafor small business the people you know...

and those you don't

http://www.flickr.com/photos/tmesis/21126825/

The internet is messy... and full of people

Some people you know...

And some you don't.

Activity – a person you know... and one you don't.

http://www.flickr.com/photos/dhendrix/6644037141

http://www.flickr.com/photos/67304318@N07/6128669668

How do I shake hands online?

http://www.flickr.com/photos/carrotcreative/2511539541

Be social

What is twitter

http://frugaldad.com/2011-in-review/

A tweet... and not a good one.

A social sale...

A friendly tweet

A blog

And no one knew the artist

The people you know

Reputation is key...

http://www.flickr.com/photos/21031300@N02/4076687726/

This call is being recordedTake the high road

The internet is

aspirational

Know your audiences

http://www.flickr.com/photos/tattoodjay/4129779298/sizes/l/in/photostream/

Be yourself

Offer value to those you know...and those you don't

http://www.flickr.com/photos/61056899@N06/5751301741/sizes/l/in/photostream/