SMEs Division

Activities of SMEs Division

March 2008

Dr. Guriqbal Singh JaiyaDirector

Small and Medium-Sized Enterprises Division

World Intellectual Property Organization www.wipo.int/sme

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SMEs Division

Status: An int’l intergovernmental organization

Member States: 184

Staff: 932 from 98 countries

Treaties Administered: 24

Decisions by: GA, WIPO Conference

Guiding Principles: Transparency, Accountability, Consensus

To promote the protection of IP rights worldwide and extend the benefits of the international IP system to all member States

WIPO’s Mission:

Basic Facts about WIPO

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SMEs Division

WIPO Milestones : 1883 to 2007

Paris Convention

1883

1886

18911893

1925

1960

1967

1970

1970

1989

2002

Berne Convention

Madrid Agreement

BIRPI

Hague Agreement

BIRPI moves to Geneva

WIPO Convention

WIPO established

PCT

Madrid Protocol

Internet Treaties

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SMEs Division

Outreach and Capacity BuildingOutreach and Capacity Building

Intellectual PropertyOffices

Intellectual PropertyOffices

Public Sector & Policy-MakersPublic Sector & Policy-Makers

Entrepreneurs, SMEs, Universities, R & D Institutions, General Public & Civil Society

Entrepreneurs, SMEs, Universities, R & D Institutions, General Public & Civil Society

Building awarenessBuilding awarenessBuilding awarenessBuilding awareness

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SMEs Division

WIPO’s Activities

Norm-Setting

Services to Industry

Enterprise and Economic

Development

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SMEs Division

SMEs Division: Background

• In September 2000, the WIPO Assemblies approved the creation of “a substantial new program of activities, focusing on the IP-related needs of SMEs worldwide”

• October 2000: SMEs Division established

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SMEs Division

Strategy• 1. Demystification• 2. New audience• 3. New Areas• 4. Proactive• 5. E-Services• 6. Partnerships• 7. Training the

Teachers/Trainers

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SMEs Division

(1) Demystification

• National Studies on SME Development

• Publications/Guides

• Events and expert missions

• Website and newsletter

• Multimedia Product (IP PANORAMA)

• Original Articles

• Case Studies

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SMEs Division

(1) Demystification (Guides)• WIPO/ITC Guide on Marketing of Crafts and

Visual Arts; Role of Intellectual Property; A practical guide

• WIPO/ITC Guide on Secrets of Intellectual Property: Guide for Small and Medium Sized Exporters

• WIPO/ITC Guide on Exchanging Value: Negotiating Technology Licensing Agreements - A Training Manual

• ITC Guide on Exporting Automotive Components• ITC Guide on Pharmaceutical SMEs (Forthcoming)

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SMEs Division

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SMEs Division

(1) Demystification (Guides)

IP for Business Series• Making a Mark

(Trademarks)• Looking Good

(Designs)• Inventing the Future

(Patents)• Creative Expression

(Copyright)

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SMEs Division

(1) Demystification (Guides)

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SMEs Division

• Translation and/or customization: • One or more guides, completed or ongoing in the following 60 countries: • Afghanistan, Algeria, Argentina, Bulgaria, Croatia,

Czech Republic, Democratic People’s Republic of Korea, Dominican Republic, Egypt, El Salvador, Ethiopia, Hungary, India, Iran, Indonesia, Israel, Italy, Jamaica, Kenya, Laos, Latvia, Lithuania, Macedonia, Malaysia, Malta, Moldova, Mongolia, Morocco, Mozambique, Nepal, Pakistan, Poland, Romania, Serbia, Slovakia, Spain, Sri Lanka, Tanzania, Thailand, Tunisia, Turkey, Uganda, Uruguay, Vietnam

• 16 members countries of the OAPI (combined, single version)

(1) Demystification (Guides)

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SMEs Division

• IP in Franchising

• Valuation of IP

• Open Innovation

• Trade Secrets

• Photographers

• Patent Information

• Trademark Licensing

(1) Demystification (New Guides; under preparation)

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SMEs Division

(1) Demystification (Events)• Special programs, seminar and

workshops organized by the SMEs Division in Geneva in partnership with selected associations and organizations

• Annual WIPO Forum on IP and SMEs for IP Offices of OECD Countries

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SMEs Division

(1) Demystification (Website)

• Website of the SMEs Division in six UN languages (English, French, Spanish, Arabic, Russian and Chinese)

• More than 2.2 million pages views in 2007• Contents include sections such as IP for

Business, IP and E-Commerce, Activities, Best Practices, Case Studies and Documents

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SMEs Division

(1) Demystification (Website)

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SMEs Division

(1) Demystification (Newsletter)

• Monthly e-newsletter in the 6 UN languages (Free)

• Content includes articles, updates with information, links and documents

• Launched in August 2001

• Total number of subscribers: >26,000

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SMEs Division

(1) Demystification (CD-ROM)

• Marketing and customization• E-learning CD ROM (in

partnership with KIPO: “IP PANORAMA”)

• 50,000 copies of the SMEs Division CD-ROM distributed to SME support institutions, IP Offices and others worldwide

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SMEs Division

(1) Demystification (Articles)• Some articles recently published:

Trade Secrets and Employee Loyalty Introduction of Changes to the Hague System for the

International Registration of Industrial Designs Clusters of Innovation and Life Sciences University Trademark Licensing: Creating Value

Through a "Win-Win" Agreement Independent Existence or Coexistence of Identical or

Similar TrademarksSMEs or Micromultinationals? Leveraging the Madrid

System for International Branding

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SMEs Division

(2) New Audience• Bringing IP issues to SME events• Bringing new business perspective to IP events• New partnerships: Open door policy• IGOs; government focal points; SME support,

training and financial institutions; chambers of commerce and industry; SME associations; SME research institutions; private sector institutions, universities; etc...

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SMEs Division

(3) New Areas• IP and Financing (Business Angels, Venture capitalists, securitization):

Intellectual Capital Readiness• Accounting and Valuation of IP assets; IP Report• IP Asset Management, IP Due Diligence and IP Audit• Fiscal policies and IP (tax incentives for R&D activities, patenting,

licensing, etc.)• IP services to tenants of incubators, IP needs of SMEs in agribusiness,

biotechnology, handicrafts, software, textiles, tourism, etc• IP Issues in Franchising• Geographical Indications, Collective Marks, Certification Marks• Masters Program on IPRs for SMEs (Caserta, Italy)• Courses/Modules on Business Aspects of IPRs for University Students in

MBA, Engineering, Biotechnology, International Business, and other programs/courses (based on SMEs Division’s publications and IP PANORAMA)

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SMEs Division

(4) Being Proactive

• Original Content

• Links

• Best Practices

• Case Studies

• Country Studies

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SMEs Division

(5) E-Services

• Web site content

• SME mail

• E-mail newsletter; monthly

• Distance learning (IP PANORAMA)

• Best Practices on IPR Support Services

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SMEs Division

(6) Partnerships with…• National and Regional IP Offices

• National SME focal points in government, private sector

• Chambers of Commerce and Industry (ICC)

• SME Associations (INSME); Cooperatives

• Incubators, Science Parks, Technology Parks

• Universities; R & D Institutions

• Private Sector Consultants

• SME Finance Institutions (including business angels and venture capitalists)

• Other UN Agencies (ITC, ILO, UNIDO, AfDB)

• OECD, Multilateral Investment Fund of IADB

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SMEs Division

(6) Partnerships for…• Joint events

• National adaptation/customization

• Teaching/Training (Training the Trainers)

• New Guides (LES International: Trademark Licensing)

• Surveys/studies

• Expert missions

• Policy guidance and input