#SOCIETY30

RONALD VAN DEN HOFF

#SOCIETY30

ZOMBIE BLOOPERS

6.000.000.000

ZOMBIE BLOOPERS

ZOMBIE BLOOPERS

Before

1850

1850 -2020

After

2020

ERA OF INDUSTRIAL REVOLUTION

ERA OF TRANSFORMATION: DIGITAL/SOCIAL REVOLUTION

INTERNET = SOCIAL:WEB2.0 GROUNDSWELL

FREE AGENT – KNOWMADSSELF EMPLOYED PROFESSIONAL

ZP1.0 2.0 3.0

Organizations

Stakeholders

1.0 2.0 3.0

Source: Marco Derksen, Marketingfacts

1.0 2.0 3.0MASS CO-CREATION COLLABORATIVE CUSTOMIZATION PRO-SUMPTION

DEVELLOPMENT

GOVERNMENT

REGENTS

PROSUMER

PRODUCER

PROSUMER

INTERDEPENDENT ECONOMYconnectivitysustainabilityreciprocity

CO-WORKING CROWDSOURCING

CO-CREATION CROWDFORCINGCOLLABORATIVE PROSUMPTION

SELFORGANIZATION &COLLABORATION

COLLABORATION

SIMPLEBUTEFFECTIVE:

DISRUPTIVE BYPASS

SELFORGANIZINGBYSHARING

!SHARINGSELFORGANIZINGSOCIETY

SHARINGSELFORGANIZINGSOCIETY

SMARTSOLUTIONS&TEAM BUY

(OPEN)DATAIS THE NEW OIL

DATA

Fitness and health trackingChemical body load countsPersonal genome sequencingLifeloggingMetabolic monitoringSelf experimentationBehavior monitoringLocation trackingSleep trackingMood and emotion trackingMedical self-diagnostics

VALUENETWORK&SHARING

SMARTSOLUTIONS&MOBILITY

sharing

BUSINESSMODELLING

BUSINESS MODELS…

SMARTSOLUTIONSRETAIL

DIALOGUE&CO-CREATION

THE STORY:

“HUMAN TRANSFORMATION AS ECONOMIC VALUE”.

SERENDIPITY:UNEXPECTEDRELEVANCEOF THEMEETING

MIRRORVIRTUALITY

“Wat is de beste plek voor een vergadering met 10

mensen op of vlakbij van Utrecht CS?”

-frankmeeuwsen: “@WillemDudok seats2meet.com

#s2m    

-okparking: “@WillemDudok seats2meet”    

-paulvereijken: “@WillemDudok @Seats2Meet ”

-pvantees: @WillemDudok dat zou Seats2Meet

moeten zijn #s2m ... zie dat ik niet de enige ben met

die suggestie.”

Tientjesnet    Gisteren een te gekke avond gehad bij #S2M.

De plek, de mensen, de catering: alles werkt daar samen

om de ervaring te versterken.

MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

SOCIAL MEDIASTRATEGY

V

V

V

V

V

V

V

V

V

VV

VV

M

VV

THE S2M MESHCONTENT CURATION

SEATS2MEET.COMBUSINESS MODEL

SALES

MARKETING

PR

RESERVATIONS

WEBMASTER

PURCHASING

FOOD & BEVERAGE

BUSINESSMODEL

SIMPLE,SMART, SHARING& SUSTAINABLE