www.kylelacy.com

@kyleplacy

http://slideshare

What are we going to talk about?

• The Power of the Personal Brand• Twitter Basics• Finding, Following, and Talking• Applications for Time Management

300,000New Twitter Accounts

Every Day

180MUsers on Twitter

70MTweets Sent a Day

You can’t just be consumers.

You need to be producers.

What is Twitter?

http://www.twitter.com

Micro-blogging service that enables its users to send and

read other users’ updates known as tweets.

Text-based posts of up to 140 characters which are displayed on

the user’s profile page and delivered to other users who have subscribed

to them (followers)

Profile Settings

• Picture or Logo• Give a 140-160 Description of

Yourself• Keyword Rich and Descriptive

Types of #Hashtags

• Content Search

Types of #Hashtags

• Content Search• Event Search

BAD

#shouldhaveknownbetterlastnight

#lastnight

#shouldhaveknown

#fistpumping

#ff - twitter name - why someone should follow

Sharing Content on Twitter

• 1/4 About You

Sharing Content on Twitter

• 1/4 about You• 1/4 about Industry

Sharing Content on Twitter

• 1/4 about You• 1/4 about Industry• 1/4 about Partners

Sharing Content on Twitter

• 1/4 about You• 1/4 about Industry• 1/4 about Partners• 1/4 with Conversation

Sharing Content on Twitter

• 1/4 about You• 1/4 about Industry• 1/4 about Partners• 1/4 with Conversation

Interests& Email

Who toFollow

Search

http://search.twitter.com

Enemies

Competition

• Find them and follow their friends• NearbyTweets

OtherSites

http://nearbytweets.com

http://listorious.com

http://hootsuite.com

Connect With Me

• Blog: http://www.kylelacy.com

• Twitter: @kyleplacy

• Email: kyle@yourmindframe.com

• Phone: 1-765-610-5965