Accenture Technology Delivery Innovation SummitInternet of Things (IoT) #4558

27th Feb 2015

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Safety Check

Research Data – How Leading-edge consumers are driving the Connected Car Market

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People inBrazil, Germany, Russia, UK,US and China shared theirViews.

1st Ultra Safe 2nd Data Tracker

7th Autonomous Driving

5th Home to destination 6th Self-Sufficient

3rd Entertainment 4th Life Manager

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Value Drivers

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The web of connected devices known as the Internet of Things is set to “explode” this year, reaching almost 5bn items

The number of connected devices in on track to increase by 30% in 2015 to 4.9bn things before growing fivefold to 25bn by 2020- Gartner

“dramatic increase in vehicle connectivity” that is “transforming the automotive sector” could boost the value of the global market for connectivity components and services to €170bn (£127bn) by 2020- McKinsey

Out of Almost 2,000 new car buyers surveyed, also found that 13% of people would immediately rule out buying a new car without internet access.

More than 5,000 people surveyed found that ½ of consumers would consider connected features a key part of their next car purchase, with 70pc interested in using or already using connected car services.- Telefonica

Value Levers

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CMT-COMMS Idea Owner: Akshank Shah Idea No: 4558 Safety CheckCategory: IoT Internet of Things

According to regular surveys conducted by NHTSA, it is found that death toll has been rising due to 3 specific reasons:•Haphazard Driving•Drink-and-Drive crashes•Sleep-related crashesAlso, in case of accidents coincidently happening in remote areas; emergency facilities could not reach in time at the spot causing uncertain death.

What is the challenge / opportunity?

Illustration- As-is

Safety Check, a mobile application/solution integrated across the smart/digital ecosystem of driver's Smartphone, smart band, car’s infotainment system and various other IoT devices that could remotely sense & trigger actions along with continuous data logging over cloud to provide remote assistance in time of emergency.Estimated:63% would welcome a fatigue warning solution in their vehiclesVehicle crashes cost more than an estimated $37 billion annually

What is the idea ?

Illustration- To- be

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Safety Check ... a connected car solution

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A V T

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Drunk Driving Fatality

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Drowsy Driving Epidemic

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IoT system-in-place

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BAC SensorSleep Detection/Haphazard Driving

Weight Detection

Telematics. Global &Remote Services

Infotainment SystemAdvanced

Diagnostics, Maintenance & Control Mechanism

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Standalone Suggestions

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BAC+

Sleep Detected+

Find Some FoodLocate restaurants that are near you! A simple list of restaurants that are open and near your current location- based on your Smartphone/Car GPS setting.

Grab A RoomLocate hotels near you if you decide that beats other sleeping options for the night!

Call A CabPush-button cab service for quick and easy access to a local cab service near you.

Designated DriverPush-button chauffeur service to drive you home safely at your comfort.

Ask a favourLets you select one of your contacts directly from the app if you need a little help getting home.

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Waspmote detection by Meshlium

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Understand ‘As Is’ Develop Financial Models on Value-Cost implications

Develop Operating Model for proposed idea

Key

Activ

ities

Key

Deliv

erab

les

Development of Proof of Concept: The journeySt

eps

• Conduct research on our automobile communication strategy approaches based on existing infrastructure and possibilities.

• Create hypotheses • Develop Exploratory Survey to

capture internal understanding of As-Is

• Analyzing the survey and develop insights(statistically)

• Create use cases and articulate scenarios to illustrate:

- How will we use alcohol sensor? - How will the communication

network work?• Detail the key requirements for

car safety setup – key skills and capabilities

• Envision the future, ‘To Be’ of Car Safety Model

• Identify opportunities and To-Be for ‘go digital’

• Detail the Car Safety model with various options: centralized, distributed, hybrid

• Develop process flow of system based on driver’s response

• Define usage situations for the operating model

• Validated List of Hypotheses • Survey results and interpretations

of what it means for: IDC/GDN/ Accenture

• White spaces & opportunities• Inventory of Use Cases for the

PoC: ‘Drunk Driving’ and ‘Drowsy Driving’ scenario

• ‘Drunk Driving’ scenario illustration deck

• Operating Model construct• Demo Video/Telestration of Car

Safety model in action

Develop Use cases: ‘To be’ Landscape

• Carry out the cost-benefit analysis of the idea commercialization

(cost, return)• Plan to realize value

• Value Analysis of the idea• Roadmap for idea productization

Week 3 Week 4 Week 5 Week 1 Week 2 Week 3 Week 4

JAN’15 FEB’15

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Connected Cloud and AVT as a Service

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Disruptive Shift

“To bring disruptive shift in Transportation Industry by building an integrated ecosystem with IoT solutions that can advantage from both unified communication channel and still be self-reliant.”

Current & Future Forecasts

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$“World Govs, lawmakers, automobile & SoC manufacturers, IT & Hardware solution providers, local bodies stand to address the next wave of disruption with IoT.”- Akshank Shah